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February 2, 2015

Google Now Adds 40 Cards, Pulls Info in From Apps

Predictive Searching Before User Searches

Consider it an Android overload of information.

google-searchGoogle has announced it recently added 40 new apps to its Google Now list meaning those who pay attention will be receiving even more updates on what Now determines is relevant based on users’ habits. From Pandora to Walgreens to The Economic Times, there seems to be no shortage of information waiting to move to tablets and phones thanks to the system.

“Starting today, the Google app on Android can help you keep up with all the good stuff in 40 different apps at a glance—it’ll bring you Now cards to help you out with your day-to-day life, giving you information that’s helpful to you, right when you need it,” Google director of product management Aparna Chennapragada said in a blog post this past weekend.

The Wall Street Journal reported it had been told by Google no user data from Google Now will be shared with third-parties despite the fact the platform, with the addition of these new cards, will be pulling information in from the same parties.

It’s a one-way sharing of information.

The system is a predictive format of presenting users with information before they ask for it. Over time and with usage, the program learns what is used and expected so, for example, the latest score for a users’ favorite team or the local weather will pop up before it is even searched.


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W. Brice McVicar is a staff writer for SiteProNews.

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