Facebook has implemented a system to prevent unauthorized videos from being posted on its site.
The social network debuted new reporting tools over the weekend that enable content owners to let Facebook know if one of their videos has been uploaded to the social network without permission.
The social media site will remove the video if it determines it has indeed been “freebooted.”
“Our IP policies ensure that people that repeatedly post content without permission are held responsible for their actions,” Facebook said in a blog post.
“We’re working with Audible Magic to enhance the way that system works with Facebook, including improving the intake of content intended to be blocked from our platform. And we’re making improvements to our existing procedures so that infringing content can be reported and removed more efficiently, and to keep repeat infringers off our service.”
The social network is not stopping there, however.
Facebook said it is building new video matching technology that will be available to a small group of publishers while it is in beta. The new technology will enable them to identify matches of their videos on Facebook across Pages, profiles, groups, and geographies.
“Our matching tool will evaluate millions of video uploads quickly and accurately, and when matches are surfaced, publishers will be able to report them to us for removal,” Facebook said, adding that is will open up to more partners in the future.
“This is just the beginning. In the long-term, our goal is to provide a comprehensive video management system that fits the needs of our partners. This will take time, but we’re working on it, and we’re committed.”