If competition is healthy it appears LinkedIn had better make an appointment with a doctor.
The social media network known for bringing professionals together has company in its niche market with Connectifier. The fairly new site is elbowing its way into LinkedIn’s territory and seems to have no problems poking at its competitor.
“The recruiting field has been starved of innovation. Connecting people and jobs is fundamental to our economy and our lives, and we think it’s time to build some intelligence into today’s employment platforms. We’ve begun by building Connectifier to give recruiters a complete view of prospective job candidates and a way to connect with those candidates,” the site explains on its ‘about’ page.
Connectifier was launched by two former Google employees who noted the number of calls they were receiving for recruiting while they were trying to fill their teams in their former jobs. The calls rang through to the pair who started Connectifier with the intent of “building intelligence into employment platforms.”
Some could argue LinkedIn’s already doing this but the team behind Connectifier argues it is providing something a bit more unique.
“(Connectifier) provides more information to recruiters, painting a full picture of the candidate, meaning recruiters contact only people who are a fit for the job. Further, Connectifier does not allow recruiters to send batch emails, which has in the past led to significant spam problems on platforms like LinkedIn, Dice, CareerBuilder, etc.,” marketing director John Girard recently wrote in a blog.
The site states it “conservatively” estimates it has helped nearly 40,000 candidates find jobs they love.