August 16, 2016
Are you struggling to find the right words to sell your product or idea?
Do you want to find better words that sell to maximize your conversions?
All writers know how important word choice is, and the power that a single word can have on readers. Choosing the right power word can be the difference between the readers taking action or remaining passive.
It can be the difference between writing content that’s memorable and content that’s easily forgotten.
Using power words is a simple way to increase your conversions because they are strong, persuasive words that writers use to trigger specific responses in readers to persuade and influence them; however, trying to come up with the right ones can be difficult and time-consuming because there is no one-size-fits-all, perfect power word.
That’s why we’ve done the hard work for you. Check out our list of 640-plus power words that sell to maximize your conversions, which we’ve divided into different categories to make it easier for you to find what you need.
Just remember that using every power word you can think of regardless of the context and expecting results can be as ineffective as not using any.
Think about what action you want readers to take (e.g., to buy a product, subscribe, comment, sign a petition, etc.), and what emotions will help persuade them to take that action, then find the best words to trigger that emotion.
To read the remainder of Helen’s article, click here.