Amazon has debuted a community platform to aid car shoppers in the research and comparison of vehicles.
Dubbed Amazon Vehicles, the new hub is described as a “car research destination and automotive community” that offers up information on vehicles, parts and accessories.
“Our goal is to support customers during one of the most important, research-intensive purchases in their lives by helping them make informed decisions every step of the way,” Amazon.com director of automotive Adam Goetsch said in a press release.
“Amazon Vehicles is a great resource for customers who are interested in car information or looking for a broad selection of parts and accessories – all enhanced by the ability to tap into the knowledge, opinions, and experiences of other car owners within the Amazon customer community.”
Aside from searching for specs and images, users of the hub will have access to “tens of thousands of customer reviews” and will even be able to ask specific car owners questions about their vehicles. For instance, “How does this car perform in the snow?” or “Is the trunk space adequate for a family’s needs?”
Amazon Vehicles is an extension of the Amazon Automotive store.
So far, more than 35 million customers have saved their vehicles to the Amazon Garage.