Site   Web
avatar

Articles by Jeffrey Smith

avatar

Google beware? Twitter has just announced that it is incorporating search functionality into its site. This means you can now easily acquire popular trend data for keywords and look deeper into what people are talking about in real time. So what is the significance of this? That of course is still up to debate. Some […]

Read more...
avatar

Even though theme density is not a well known term in search engine optimization, many will come to know this as SEO evolves. The root of this SEO model is based on semantic relationships, co-occurrence of synonyms, polynyms and thematic modifiers. The end result, multiple top 5 and top 10 rankings for broad match and […]

Read more...
avatar

There are many ranking factors, but when it comes to SEO, certain on page changes are more significant than others. For example, with the lingering impression of legacy content, links, and the search engine / cloud computing bin (the cumulative summary of each page in a website since it was first indexed) certain benchmarks are […]

Read more...
avatar

Since you can’t peek at your competitors analytics to glean a distinct competitive advantage, you never really know how many ambient rankings they currently enjoy. The thing to consider about SEO is, over 30% of search queries are unique (which means that even search engines have never seen them). So, although it may be easy […]

Read more...
avatar

The underlying premise of SEO suggests that you understand the task at hand when it comes to outranking the other 999 entrants for any given keyword. Google stops indexing a particular keyword after 1000 results when assessing the aggregate relevance score to determine which results are spawned. By truly understanding this, you can discover a […]

Read more...
avatar

Today I would like to share an invaluable SEO web design technique to refine the focus of your pages using images and alt attributes for create relevance for SEO. SEO, Images and Alt Text Sculpting the focus of your pages translates into coherence and relevance for search engines. For example, if you have repetitive elements […]

Read more...
avatar

Each page in your website represents another opportunity to funnel relevant traffic to your preferred landing page. A landing page is any page that contains the most relevant information on that topic, but how do you let search engines know which pages should rank for which phrases?, by using SEO of course. According to wikipedia, […]

Read more...
avatar

With SEO, being faster is not always better. When you are targeting competitive keywords, slow and steady wins the race. Just as what goes up must come down, understanding the dips, peaks and valleys of search engine algorithms and how they impact the search engine result pages is a work in progress.

Read more...
avatar

Rome was not built in a day, neither was a top ranking using SEO. Each keyword has a threshold that search engines and the competition have set, finding it and surpassing that mark is the true objective of search engine optimization. Just like climbing Mount Everest (conquering a competitive keyword), takes planning, preparation and execution. […]

Read more...
avatar

Search engine optimization (SEO) embraces multiple facets to produce viable shifts in rankings for specific keywords for the website in question. One of those facets is link building (a metric that uses link popularity and the authority of the referral to dictate a pecking order). We all know SEO and positioning are important, but what […]

Read more...
avatar

What can you do to defend yourself against shifts in search engine rankings algorithm? The answer, hedge your websites odds by optimizing multiple semantic clusters of keywords to eliminate dependency on a narrow range of phrases. In the time it takes you to capture a phrase with 300,000 or more competing pages, you could have […]

Read more...
avatar

Thinking from the perspective of a computer science engineer, what is the fastest way to combat search engine spam and websites with low quality?, simply de-index them by raising the bar. Are Search Engines Raising the Bar?

Read more...
avatar

Since keyword positioning can make or break a business, surviving algorithmic hiccups through SEO defense is the first step in securing long-term visibility and survival for your keywords. Ensuring your website can survive a Google shakedown (relevance audit) is paramount if you have ever seen one or a series of your main keywords responsible for […]

Read more...
avatar

Search engine optimization (SEO) relies heavily on market intelligence the availability of information in order to gauge valid assessments for strategic implementation. Market intelligence and SEO are interdependent in this fashion. Take keyword research for example, if the tools you are using are common off the shelf or generic (like Wordtracker, Trellian, Wordze, etc.), the […]

Read more...
avatar

With the economic downturn as of late, businesses are forced to be more careful with their marketing budget. The dichotomy however, is that small businesses need SEO more than any other type of marketing platform to keep afloat, reach a more targeted type of consumer and achieve a healthy ROI on dwindling margins due to […]

Read more...
css.php