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About John Sylvester

John Sylvester is the owner of www.seo-bangkok.net, a search engine optimization company based in Bangkok, Thailand, covering copywriting, article and PDF production, infographics, and managing social media and bookmarking to produce measurable, results-driven positioning strategies for their clients.

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Like politics, business seems to have joined the growing ranks of protectionists as the economic revival in America and Europe shows signs of sustained weakness. But in doing so, to my mind and that of many others at least, this makes no sense whatsoever when companies are looking at ways to reduce their costs. Online, […]

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The Iranian election in June this year has been used as a key source of analysis for the comparison between social and traditional media in providing up-to-the-minute reporting on world events. The controversial presidential election held in Iran on June 12 this year saw incumbent Mahmoud Ahmadinejad win a landslide victory, but the result was […]

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In June this year, Yahoo’s CEO Carol Bartz said the company sold its search business to Microsoft because, according to a New York Times report, “Yahoo could no longer continue to match the level of investment Google and Microsoft were making in searching”, and instead has plans to invest in the company’s display ad, content […]

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A new microblogging website, Yahoo Meme, similar in style and functionality to Twitter, was soft-launched in Portuguese in May. They have now launched a Spanish version. But what is unusual is that the word “meme” was first introduced by controversial British ethologist and evolutionary biologist Richard Dawkins in his book The Selfish Gene to discuss […]

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Although denying it has anything to do with the recent launch of Bing, Google’s Matt Cutts unveiled their “secret project”, one of the biggest behind-the-scenes updates to Google search in three years and is now testing the next-generation architecture of web search, called Caffeine. In fairness to Matt Cutts, he said changes to Google search […]

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For months (or is it years now?) we have been reading articles on how businesses should develop a presence on Twitter and build a Facebook Page as part of their SEM objectives. Now, with social media firmly established in the armoury of our online marketing efforts, how can we best take advantage of these two […]

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Around the middle of last month I received a phone call from a friend who runs a similar web design agency to ours, with a request for help in putting together coherent SEO/SEM packages for seven of his clients. Before we met, I looked at his clients’ websites and found there was much to do. […]

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