It’s no secret that a magnetic headline stimulates your readers’ curiosity and gives them a good reason to click through and want to continue reading...
Author - Julia McCoy
Julia McCoy is a serial content marketer, entrepreneur, and bestselling author. She founded a multi-million dollar content agency, Express Writers, with nothing more than $75 at 19 years old. Today, her team has nearly 100 expert content creators on staff, and serves thousands of clients around the world. She's earned her way to the top 30 worldwide content marketers, and has a passion for sharing what she knows in her books and in her online course, The Content Strategy & Marketing Course. Julia also hosts The Write Podcast on iTunes.
On March 14 of this year, Search Engine Land reported that an unconfirmed Google ranking had hit the scene. It was called Fred, and, while Google...
If you’re wondering which types of content will perform best in the modern world, you’re not alone. Determining the best types of content to publish...
If you’ve been a Facebook devotee for years, you may have noticed something alarming in recent months: Its organic reach is declining. While your...
Let’s face it: mastering content marketing can be tough. All too often, brands aren’t sure who to follow or what to emulate. There seem to be...
If you’re involved in online marketing, you likely already know that buying links is a big no-no. Not only does Google frown upon it, but the...
This year, who’s bringing home the bacon in your digital strategy? If you answered “content,” you’re right on the money. It’s no secret that...
Everyone says Instagram is such an exciting channel, but why? You can create amazing images, share tidbits from your business, and make things more...
The content is written, and your waiting game has already begun. You beg for comments, dream of going viral or just want a simple shout-out of praise...
As a content marketer, you stay up-to-date on the latest trends, you maintain a serious advantage over the competition. You’re like the guru of...
Today, one of the most sought-after channels of brand exposure on the Web is exclusive new content. In a world where so much of what we read, write...