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About Lauren Hobson

Lauren Hobson is president of Five Sparrows, LLC. Five Sparrows provides professional website and online marketing services to small businesses and non-profits.

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Today, most consumers check out a company’s web site first – way before they consider making a purchase or contacting a business for more information. It’s often the first encounter they have with the company, and can result in visitors making snap judgments about the company and whether it’s credible or desirable to do business […]

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With today’s tough economic conditions, many small businesses are looking for ways to save money or at least make their money go a little further. When it’s time to trim costs, marketing budgets are often the first to get cut, especially if they contain expensive items like glossy printed pieces, a one-time radio ad, or […]

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Looking to jump start your web marketing efforts this year? If so, you’re in good company. Many small businesses are looking to improve their marketing activities to help boost sales in a time of economic uncertainty. If your small business could use some marketing inspiration, here are eight things you can do to be more […]

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Have you noticed anything different lately when searching on Google? Google has recently added a new search tool called “Suggest”, which automatically gives users additional suggestions when they type in search queries. For example, if you type the term “web site development” into the search bar, Google automatically displays a list of other terms that […]

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