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Articles by Scott Oliver

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Sometimes it can feel as though you’re alone in the online business world, just trying to guess at what will make your customers happy. It would be so much easier if customers would simply tell you what they want and what they don’t want from your business – wouldn’t it? This is why you’re seeing […]

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There are few that will dispute the power of email’s influence. Whether you’ve noticed the spam in your junk folder or the newsletter from your favorite website; email has the ability to make us act – and quickly. Wouldn’t it be great if you could harness the power of email for our business website? The […]

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These days, it’s hard to walk down the street without seeing some sort of news headline or hearing about the latest story. With instant messaging, internet on our phones, and simply talking to our friends, we are constantly bombarded with the latest updates. However, when it comes to your website, you need to act in […]

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Getting your website up and running is an exciting thing at first. You get a lot of people coming to visit your site, they’re buying things and you seem to be doing pretty well. But after a time, the initial excitement wears off and you begin to ask yourself, “Is this all there is?” Before […]

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Whether you built your business website or not, you need to learn about SEO. Search Engine Optimization is the key to getting your website in the forefront of visitors’ minds. Based upon the idea that the more keywords you have in your site, the more likely you will match the visitor’s query, SEO is the […]

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Whenever you go to a website, you’re looking for one of two things: to buy something you’ve bought before or something new that you will buy. When you visit a website for the first time, you want to see that there is value in coming to that website over the others that are on the […]

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