article marketing News

If you are interested in getting into Google’s good graces, you probably live-and-breathe links all day long. You may spend most of your day trying to get your links placed in various websites, just so that you can get the opportunity to make sure Google will find your website and list it in its search […]

For the last several years, marketers have been bemoaning the death of article marketing. Contrary to public opinion, those who truly understand how to do article marketing the right way continue to turn to this proven marketing technique to lure new prospects and customers to their websites and sales offers. The truth is that online […]

Article marketing is a form of advertising whereby you write informative articles and submit them to various places on the Internet. Article directories, blogs and ezine publishers are a just a few places to submit your articles. Article marketing has actually been used long before the Internet arrived.  But, as with many forms of marketing, […]

When done well, article marketing continues to be one of the most effective methods of promotion that one could employ online. However, many people are confused when they hear article marketing is an effective promotion technique. They are confused, because they believe they should promote their offer directly inside the article. But, that assumption is […]

Visit several marketing blogs or marketing forums, and you will find dozens of people proclaiming the death of article marketing as an effective marketing tool. Before we start agreeing with them, consider this… Some Food For Thought It is human nature to lay the blame for failure on some external force, rather than to take […]

For article marketers, it’s all about providing helpful, quality information so people will want to visit our sites for more of the same. But, if we don’t also produce an effective resource box, we could lose a lot of those clicks. The resource box, which can also be called the ‘about the author’ or ‘author’s […]

Mark Twain is a favorite writer of many. He can turn a phrase like no one else; and he’s especially known for his clever, amusing, and ironic sayings. Much of his advice is timeless and truly can apply to many situations. What kind of advice would Mark Twain give if he were indoctrinating someone in […]

Google’s Panda and Penguin updates have encouraged people to be careful not only with the links they create in their article submissions, but about what those links communicate to search engines. I received this question from a reader recently: “What kind of strategy would you advise for the anchor text links in the resource box? […]

There are many ways to get links. You can write awesome content that people will want to link to, submit your site to directories, submit press releases, comment on blogs, post on forums, syndicate articles, guest post, etc. But one of the most hassle-free and controllable ways of getting links is by submitting articles to […]

You hear statements like these all the time — “Content is king,” “Google’s looking for quality content,” “Potential customers are judging you by your content.” So, obviously, you need a great content marketing strategy if you want to succeed on the web. But how do you go about creating it? Sadly, most of the website […]

Whether your website has already been turned on its head by Penguin – or you’re trying to make sure you don’t become one of Penguin’s victims down the road – you may be afraid to move ahead with an article marketing strategy. After all, it seems like every big Google change comes with a ton […]

Executing a consistent marketing strategy of writing and submitting articles can result in a boost for your reputation and online business. But coming up with fresh, relevant subject matter is not always easy. Fortunately there are many easy ways for you to discover new ideas for your content marketing campaign. 1. Blogs – Visit popular […]

I get the best questions from readers about doing article submissions, and this is one that I’ve received several times from different people. They want to know how to get a consistently high search engine ranking and PageRank for their articles in Google, since they’ve noticed their articles can start off with a high ranking […]

We’ve seen a large change in the fortunes of Article Directories in the past 12 months or so, leaving many web marketers asking ‘what next.’ In case you’ve been asleep at the wheel, Google rolled out its Panda update in the first quarter of 2011 and sites like EzineArticles.com suffered badly. Now the cynics among […]

Your title is the very first tool you have for engaging your reader. A well-crafted title can mean the difference between a successful article distribution and one that hardly gets read. Problem solving titles are excellent for attracting the attention of readers and search engines because the title itself mirrors the type of thing your […]