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Essentials of Starting a Web Development Business in 2019

How to Start a Web Development Business in 2019

All goods and services are offered or sold by businesses. And what is usually the first step in deciding from where to purchase them? Most often, it’s a basic Google search that helps find a website with additional product information and customer reviews. In other words, it´s all about the web. Thus, software development rules the modern business landscape. But how can one join the market and come up with a web development startup? Here is a guide to help create the best software development company. Here you can find pro tips on how to start a web development business, including steps to: 

  • Design and create the website; 
  • Establish a pricing policy; 
  • Find clients and expand;
  • Manage the web presence. 

Step 1: Design and Create the Website

Starting a web development company is not easy. It takes a lot of thought, likely from a team of experienced entrepreneurs. Whether it is about how to start freelancing web development or a company site, it´s important to test all business ideas with friends, family, or even colleagues and observe their reaction. If many people respond well to the plan, your startup has greater chances for success. 

Also, obtaining a web development business plan that shows detail and thought behind the idea helps to have a better vision of the website. A thorough business plan addresses virtually every aspect of a start-up business. A few aspects it should cover include:

  • Target market;
  • Brand creation and logo design;
  • Business team;
  • Strengths and weaknesses. 

After reviewing, adapting, and preparing the business plan, don´t forget to create an exciting, informative title and utilize prominent website builders to showcase the website’s features. 

Step 2: Show off the credentials

Once you have the website, it´s time to fill the webpages with all education and certifications related to software coding. Clients want to see that the company is experienced and qualified. This also means uploading a portfolio with previous works for users to review. Let´s face it; nobody hires specialists without seeing the examples of their projects. Thus, a portfolio will always be a handy tool for attracting the first clients. 

Step 3: Formulate a Price Tag 

Deciding on the project rates is easier said than done. For web developers, it´s better to set project rates rather than hourly rates. But of course, this depends on the size and situation of each company but needs to be set in stone. 

Before just shouting out a number, research competing companies. It gives an idea of the different rates currently offered on the market, thus allowing a reasonable yet competitive estimate. Take a look at the average costs of website design found to determine your prices.  

Step 4: Find Clients and Expand the Business 

No website can be successful without clients. Thus, finding the first few clients is a challenge for any business startup. Luckily, there are numerous ways on how to get web development clients.

  • Start small. Just think, there are tons of small companies out there starting, so it´s certain they need a web developer. Go searching for those pop-up businesses, speak with company owners face-to-face. The power of a personal conversation and word of mouth is often greater than online reviews.
  • Social media/Networking. Even if a personal connection is better, it takes time. The quickest and most effective way to reach outsiders and draw attention is to jump at all the conveniences social media has to offer. Write blogs, post pictures, showcase videos, message your contacts directly, create ads, post events, or do whatever else possible to demonstrate the worth of your company. More tips on using social media are available here.  

After the first clients flock to your company, don’t stop on that and establish a team dedicated to expansion and growth during the early years of business operation. Start forming a list of contacts, email list, and company list that maybe your potential clients. 

Step 5: Manage It Well

It might seem obvious, but a vital part of starting up small and then expanding is able to manage the company properly. Oversee daily activities, delegate work to properly selected employees, and make changes where necessary. Despite having a certain vision or methodology for maintaining your firm, you will see that in the end, strategy and adaptability to the market will pay off in the long run. 

These are the general steps for starting a web development website. Depending on the size and the established strategy of the business, the order and timing of the process might vary. With preparation and a full understanding of the so-called ¨to-do list¨, your web development business will be up and running in no time.

About the author


Jenine Wing