Site
Web
FEATURED ARTICLE — August 16th, 2019
Three Advanced SEO Tips for 2019
Organic traffic remains one of the most dependable ways to build a sustainable business. Once your website establishes credibility, Google keeps sending repeat visitors your way for years.
However, most websites struggle in keeping up with the basics of SEO. They write mediocre content and don’t build backlinks to build their authority. For this article, I’m assuming that you’re already executing the beginner SEO strategies and you’re hungry for more.
Ready to open doors to more targeted traffic and increase your revenue? Let’s begin with three advanced SEO tips that work in 2019.
1. Create content following the hub and spoke model
A common SEO tactic leveraged by many businesses is targeting long-tail keywords in their content. However, the machine learning update to its algorithm means Google now analyzes the content in terms of ‘topics’ over ‘keywords.’ It now discovers the relationships between words.
The evolution in algorithm calls for moving beyond writing one-off articles on low-competition keywords like “how to do [x] step by step.” Instead, you pick a subject to establish your business as an authority on. Then, cover it comprehensively from every possible angle.
Tactically, you will broadly cover the main subject (with high search volume) on one page that’s called the hub. Then, find between 15-20 long-tail keywords that go as spoke articles inside this hub.
For instance, James Clear has created a page for the head term – creativity. He broadly covers how to master creativity on this hub page. Then, he links to spoke articles that cover lessons from famous creators, best creativity books, creativity articles on Albert Einstein and a few prominent figures, and the like.
Covering... Read More
Recent Articles
7 Reasons Why Relationship Marketing Is Important for Business
An important factor in most businesses is making profits and remaining competitive in the long run. To achieve this, business owners employ several marketing strategies to meet their target market and keep their product relevant. Having a lasting business… Read More
How to Complain to Get Good Customer Service
Having been in retail services for more than twenty years and having been on the business end of customer service, I can say unequivocally that customers know how to complain, but few know how to complain effectively. Whether you are truly wronged by… Read More
How to Understand AI for Doing SEO Research
I am sure many of you have grown up watching sci-fi movies. In those movies, the benefits and dangers of AI and ML were showcased in an entertaining manner. However, AI and ML are not something that we are going to look forward to in the future. AI… Read More
How to Acquire Customer Reviews via Social Media and 11X your Business
Meet Diana—nice clear glass frames. She’s eyeing one of your best sellers and is now tempted to hit Buy Now. But— Before she does, Diana decides to check reviews. Because akin to 84 percent of customers, she trusts online reviews as much as personal… Read More
SPONSORED
Learn How to Rotate, Extract, and Split Pages in PDF in Adobe Acrobat
PDFs are widely used in business and education. If you deal with this format regularly, you want to manipulate pages in your PDFs. To have access to such features as rotating, extracting,… Read More
Tips on How to Create Quality, Engaging Video Content for Your Brand
This year, around 93% of users prioritize video. Also, 78% of marketers can enjoy more traffic to their websites if they have high-quality, engaging video content. Video has become not only an integral part of everyone’s lives but also a critical tool… Read More
Ways to Warm-up Your IP and Domain for Better Emailing
Whether it’s promotional or informative, the goal of any email is to reach the inbox of the intended audience. Unfortunately, this does not always happen as there are several factors that affect email deliverability and can prevent it from making it… Read More
Why Protect Your Brand with Trademark Registration & Monitoring
As a business owner, there is probably nothing more important than protecting the brand name and trademark of your company. In order to do this, your trademark must be properly and legally registered with the United States Trademark and Patent Office. This… Read More
