Business Ecommerce Technology

The Top 6 CRM Tools for 2019

Businesses have better chances of becoming more profitable and successful if they manage to build a strong relationship with customers. Customer Relationship Management tools utilize best practices, proven methods, and technology to help you manage customer relationships in a better way. To help you choose the right CRM, we have prepared a list of top CRM tools.

In this article, we will cover HubSpot CRM, Zoho CRM, Microsoft Dynamics CRM and 3 more CRMs selected from the top 10 CRMs. Let’s have a detailed look at the list and identify a CRM which suits your needs.

1. HubSpot CRM

HubSpot CRM is a powerful enterprise CRM. It keeps all your contacts in one centralized database. It integrates inbound marketing into CRM to keep your customer base growing. You can also configure automated email triggers based on the history of interactions.

It comes with multiple useful functionalities such as omnichannel marketing, predictive lead scoring, marketing automation, contacts reporting and revenue reporting. HubSpot CRM also has a free version with some limitations, but it is widely known as the best free CRM tool.

2. Zoho CRM

Zoho CRM is a web-based CRM with customer-oriented functionalities such as sales pipeline management, workflow management, lead and contact management, account management and purchase control.

Zoho CRM can track sales, automate business tasks, and engage customers with various platforms. Zoho CRM promises to convert leads and imports prospects from external sources such as webinars, and direct emails.

The Opportunity Tracking tool shows the customer’s buying cycle, deal size, contact history, and competitor profile. You can use these details to create targeted marketing messages.

3. Salesforce CRM

100,000+ small and medium-sized enterprises are using Salesforce because of its pricing. Salesforce products are highly integrated with each other and come with a very easy to use interface.

Salesforce CRM was built to boost productivity using refined retention strategies. It offers a wide range of functionalities, such as opportunity management, lead routing, which will allow you to streamline processes and monitor your progress. Besides, it tracks all customer details in one place to help you nurture more leads.

4. Microsoft Dynamics CRM

Microsoft Dynamics CRM offers multiple useful features, such as business intelligence, social insights, and many productivity features. It will help you do marketing smartly and sell your products and services effectively.

There are multiple benefits of deploying Microsoft Dynamics CRM. Some of them are automation and marketing tools, various dashboards, close integration with other Microsoft apps, offline access, and easier integration with third-party systems. All these features make it one of the best CRM tools. You can deploy Dynamics CRM in the cloud, on-premises, or use a hybrid approach.

5. Freshsales

Freshsales is a single contact management system by the creators of Freshdesk. As the name suggests; one of its core strengths is into different stages of the sales process. Apart from capturing leads, it helps you to verify and nurture them using multiple communication channels.

Besides standard CRM functionalities, it offers advanced features such as affiliate management, email tracking, conversation tracking, and auto-dialers. It has an excellent reporting functionality to generate default reports and custom reports for each contact, opportunity, and deal. It also offers 24/7 customer support via phone, email, and live chat.

6. Vtiger

Vtiger is easy to use and one of the most popular open source CRM software used by sales teams in over 300,000 companies to boost business revenue and sales performance. Vtiger CRM is built using Apache web server, MySQL database and PHP technology.

Vtiger adds value at all stages of the sales process from helping you capture & identify top leads, nurture deals via automated email & SMS campaigns, collaborate effortlessly with teammates, visualize sales pipeline, analyse & forecast revenue, spot deals at risk, manage proposals & quotes, and ultimately win more deals.

Choose A CRM Which Suits Your Need:

We hope our in-depth guide of CRM tools was able to narrow down your CRM options or pinpoint which platform is the best match for your needs. If you are looking for a fully-featured CRM which can scale up your operational needs, we highly recommend Microsoft Dynamics CRM.

Dynamic CRM tops the list because of its comprehensive features and ease of use. Besides, it is highly configurable, and an excellent option for businesses willing to have full control over their CRM.

About the author


Shalin Shah

Shalin Shah founded Techcronus Business Solutions Pvt. Ltd. 10 years ago. He is a Microsoft Dynamics NAV certified consultant and has over 13 years of experience in managing, consulting and handling vast software development projects. Shalin Shah holds a Bachelor of Computer Engineering from North Gujarat University, India.