December 18, 2019
Ecommerce is constantly growing and is going to reach $4.5 trillion in sales worldwide by 2021. The popularity of online sales is easy to explain; first of all, it makes the product globally accessible for customers and businesses. Secondly, it is dynamic, fast, and comfortable to shop online for almost everyone. Businesses can grow and become international and buyers can shop in the comfort of their home.
This area is steadily developing in every aspect, especially the means of building an online presence. A successful website should be easy to navigate, useful, and helpful to customers. These goals can be met quite easily with WordPress themes designed specifically for this purpose.
Here is a list of 20 fascinating themes an eCommerce web platform can benefit from:
This is an official WooCommerce theme that has lots to offer for businesses. It is free to use and has great functionality, with several ready layouts, page options, widget regions, and responsive design. To modify a premade design you can use Storefront Powerpack which enables changes without any coding needed. It is intuitive and straightforward, so it can become an excellent choice for those who are just starting.
Flatsome is an amazing tool to build a successful online store. One of the main reasons is an impressive collection (300+) of layouts and page designs which are also customizable. There are also more than 30 content module options available. Live Page Builder function ensures that one can create any type of eCommerce site from scratch. The customization is top-notch because even the smallest details or margin can be adjusted.
This is a new multipurpose theme which is a fit for several fields of eCommerce such as fashion, food or decoration. It is quite minimalistic, stylish, and, most importantly, is easy to use for building a website. There are 6 premade homepage options. The customization is quite simple and can be done in real-time on a site, with adjusting colors, layout, margins, and other details. It has 4 styles of product pages, flexible headers and footers, and mobile editing functionality. The theme is integrated with the Elementor page builder.
Astra has many benefits, such as flexibility of design and simplicity in implementation. It is quite lightweight and built for the great SEO performance of a website. It works with Elementor, Beaver Builder, and other major plugins. The theme also ensures fast page loading speed (unparalleled speed). Astra is incredibly customizable and responsive, so its popularity isn’t surprising. It allows importing starter site templates according to your purpose.
This theme features clean code and provides good site speed with many useful functions, like product layouts and a blog option. The page designs include multiple shop options, like shop carousel, masonry or boxed. It works with WooCommerce and offers simple customization with product menu, category, image zoom, quick view and an “add to cart” feature.
Stoready one is made for fashion shops and boutiques. The new page builder is block-based and helps to create your home page easily. It is a fast-loading and SEO optimized theme with a slick design. It is very responsive and can be used to create a one-page shop. One of the benefits is that it can be easily used for Amazon affiliate marketing with a “one-click” checkout feature.
Bazaar Lite is a free theme that allows creating a fantastic layout for any kind of device, whether it is a laptop or smartphone screen. The main benefit is the high level of customization which is possible without any coding knowledge. It has an impressive collection of page layouts and showcasing products options. One of the latest updates of the theme implements a slideshow on a homepage. Other features include sliders, gallery, masonry layout, custom widgets, Google fonts, infinite scroll, etc.
OceanWP is lightweight and very responsive and can be used for all types of online stores. It is made with the best SEO practices for better site ranking. It is also compatible with Visual Composer, Elementor, Beaver Builder, etc., which makes it quite simple to use. One of its main advantages is that the interface of your shop can be adjusted for a tablet or smartphone. It has premade designs as well as many possible plugins, such as social media sharing features.
This is a single-product store option with premium functions. It has 24 pre-designed homepage options that can be used to promote and sell any product. It is incredibly good at showcasing items with a 360-degree review. Simple adjustments and changes can be made on a site with Elementor. The theme has a great variety of possible shop layouts.
Divi is one of the most used themes in the world because of its flexibility and functionality. The main advantage is that you can work on the site in real-time, not in the back-end, using the drag-and-drop function and see the changes immediately. There are many pre-designed homepages and other layouts that help to create a website very fast. Divi is fully responsive, Retina-ready and highly customizable.
This theme is user-friendly and has a WooCommerce plugin pre-installed since it was created specifically for online stores. The theme has various ready-to-go layouts and designs which one can alter to particular needs. It is beautiful, helps to showcase products and provides a comfortable user experience. The set-up is quick and requires no coding; the page is built using the drag-and-drop function. It has a responsive design and fascinating portfolio functionality.
A simple and ready-to-use option with pre-designed pages. It supports the WPML plugin, which enables a multi-language website. There is also an opportunity to sell digital products. You can run an affiliate marketing website with the use of the Retailer. The payment methods supported by the theme include PayPal, credit cards and checks. It comes with WPBakery Page Builder that helps to customize everything without coding.
With Leto you can run an eCommerce site almost immediately. It is premade with offered customization (headers, header media, fonts, custom widgets, colors, etc). The interface is comfortable and can performs well on a mobile screen. Page Builder integration makes the process of creating a homepage simple and fast. It is also translation-ready with the WPML plugin in-built.
This free theme has many options that make online shopping effective, such as wishlist support, left/right sidebar, search bar option, social media share button, and it is ready for translation. The design is responsive which makes it compatible with any device interface. The layout of the page can be customized and the clean code makes this theme super-fast loading.
A multipurpose and beautiful theme that is fully responsive. It is suitable for all types of eCommerce websites with excellent product showcase options. It is compatible with popular page builders, such as Brizy, WPBakery Page Builder, Elementor, Beaver Builder, etc. The ShopStore theme is RTL and translation ready and ensures the creation of many pages and layouts. A user can alter almost any detail for unique design and style.
An intuitively-used theme with more than 80 pre-designed pages for various stores, like clothing, furniture, cosmetics, drinks, etc. It features a drag-and-drop builder and comes with Visual Composer for simple set-up. The benefits are customization options (color, fonts, logo, etc.), AJAX paging, and infinite scrolling. It supports multiple languages and various product presentations, including video.
An elegant and premade theme with many layouts available. Customer experience is enhanced because of the cart sidebar, order tracking, product variations, quick view, newsletter popup, etc. The header styles are flexible, and the customization requires no coding because WPBakery Builder is included.
It comes with Fusion Builder and requires no coding experience to set up a unique and effective online store. The options on customization are almost endless, with colors, layouts, headers, menu, footers, and sidebars to alter. There are more than 60 design elements and more than 50premade websites available.
Hestia is magnificent and provides a smooth experience in creating a website. It features Live Customizer that allows altering everything with ease. It is also integrated with the major page builders, so the set up is fast. There are various layouts, fonts, colors, mega menus, etc. It is a one-page solution which is WPML and Retina ready, SEO-friendly and responsive.
Ultra is a multipurpose theme that can be effectively used for eCommerce. It features a drag-and-drop page builder and is SEO optimized, very fast and responsive. There are more than 30 premade layouts with animations and an extensive picture gallery. It supports WPML for multiple languages. The interface is slick and offers comfort to users who can add products to the cart without leaving the main page.
WordPress themes help to set up or build a site from scratch within a short time. They come together with simple navigation and pre-designed layouts which helps to create a unique online store. All of them are functional and effective in creating fascinating homepages and showcasing products.
Vasyl Kafidoff is a co-founder and CEO at WritingMetier and has strong interest in education, modern technology, marketing, and business management. Vasy likes to share his personal experience through his blogs. What good is knowledge if you cannot share it with others?