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Articles by David Gruttadaurio

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“Reports of my death have been greatly exaggerated.” Mark Twain said that back in 1897. Print newsletters have been saying it for the past ten years. Why? Because many business owners feel… With the internet, all they have to do is post content online; everyone will flock to their site to read it. Plus it’s […]

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With everyone bombarded by email overload, do you really think your ezine is being read? A Nielsen Norman Group Report revealed that the typical email newsletter gets 51 seconds of your reader’s time. That was three years ago. Today, many say its closer to 26 seconds. And, that’s if your email newsletter is even opened. […]

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