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FEATURED ARTICLE — October 22nd, 2014

The Benefits of Google+ for Your Website and Blog

Is G+ worth using for business? It’s the question every serious content marketer and business owner has asked. It’s no secret that Google controls the largest search engine on the World Wide Web. Not only does the cyber giant set the standards, guidelines and rules for search engine optimization, but it also enforces them.

So why does the titan’s social network, G+, actually look like a ghost town? For starters, appearances can be deceiving.

Authorship Just Went Bye-Bye…Or Did It?

I recently posted about the June 25 Authorship change. Google’s analyst John Mueller announced that author headshots will no longer appear in Google’s search results, in a bid to “clean up” search results. This doesn’t mean Authorship is gone!
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BREAKING NEWS

Technology News

Magic Leap

Google Makes a Magic Leap

Details are sketchy but there’s no denying the hype over Magic Leap Inc. The mystery start-up announced Tuesday it has raised $542 million in a funding round led by Google Inc. What that money will be used toward is not clear, though, as all that’s […]
Google Headquarters

Google Launches Security Key to Strengthen Two-Step Verification

Google is adding more teeth to its two-step verification with Security Key, a USB second factor device that works only after verifying the login site is truly a Google website. Security Key enables its user to avoid typing in codes. Instead, the user […]
CEO Satya Nadella takes questions from the audience at Build in San Francisco, where he spoke about developing for Windows, Microsoft’s product strategy and the company’s future.

Microsoft CEO’s Salary Hits $84.3M With Stock Awards

Becoming CEO of Microsoft was a very lucrative promotion for Satya Nadella. The longtime Microsoft employee pulled in a whopping $84.3 million this year, according to a document filed with the U.S. Securities and Exchange Commission. Nadella cannot actually […]

SEO News

linking strategies

Bare Minimum Backlink Basics: Three Things You Have to Do

Backlinks. Inbound links. Whatever you call them, we all know they’re a critical component of search engine optimization. Many SEO experts agree that link analysis is the foundation of a link-building campaign. Once you have a plan and equip yourself […]
pigeon1

Google Gives Everybody the Bird with Their Pigeon Update

The last two updates from Google — Penguin and Pigeon — have been for the birds when it comes to SEO. While birds of a feather, there are big differences when it comes to the intent of the two most recent algorithm tweaks. Penguin Puts a Chill on […]
Image courtesy of [Stuart Miles] / FreeDigitalPhotos.net

Google and Bad Links: Delete or Disavow?

When Google introduced the Penguin algorithm update in the Fall of 2012, one of its goals was to eliminate the search engine manipulation that had been going on with backlinks. The company set out to eliminate any benefits stemming from unnatural links, […]

Social Media News

youtubemktg

The Right Way to Use YouTube to Promote Your Brand

When we think of social media, YouTube is not really at the top of the list in the mind of an entrepreneur. It is less about social interaction and more of a good place to go for some distraction. This might be the case, but that doesn’t mean it […]
facebook-257829_1280

Facebook Takes DEA to Task for Impersonating Woman on Facebook

Facebook has given the U.S. Drug Enforcement Administration a big thumbs down for creating a fake account on its social network as part of an investigation. The DEA created a fake Facebook account using the name of a real woman — and did so without […]
audio_card_blog

Twitter Teams Up With SoundCloud to Offer Audio to its Users

Twitter is now enabling its users to play podcasts, music and other types of audio content right from their timelines. By using the social media site’s new Twitter Audio Card, users can discover and listen to audio directly from their timeline on both […]

Infographics

Business & Marketing News

business

Overlooked Ways for a Small Business to Boost Local Online Presence

As a small business owner with a low marketing budget, how can you possibly compete with the larger organizations in your industry? If your competitors are established within the local community, they will likely have a considerable advantage when it […]
ecommerce marketing

Overseas Customers Want to Shop Online in their Native Language

Many business owners are under the impression there isn’t a lot of demand for a translated version of their website because most of the content on the Web is in English. They assume that translating their corporate or eCommerce website into foreign […]
mobile phone apps applications on smartphone

Does Your Business Need an App? Likely Not

The mobile mayhem has hit full force. Fifty-two percent of all local searches now happen on a mobile device, and a whopping nine out of 10 searches on a mobile device end in a sale. If you’re trying to ignore the mobile space as a small business owner, […]

Other News

Apple image — The Apple Store, Santa Monica, Calif.

Apple Posts Record-Breaking 4Q Results

Apple’s iPhone 6 sales propelled the Cupertino company to record-breaking fourth-quarter results: $42.1 billion in sales with an overall profit of $8.5-billion. “Our fiscal 2014 was one for the record books, including the biggest iPhone launch ever […]
Actor Ashton Kutcher, Lenovo product engineer, launches the Yoga Tablet at YouTube Space LA on October 29, 2013 in Los Angeles, California.  (Photo by Michael Kovac/Getty Images for Lenovo)

BlackBerry Shares Climb on Lenovo Acquistion Rumor

BlackBerry shares spiked 8.6 percent on the Toronto Stock Exchange Monday after it was reported Chinese computer manufacturer Lenovo is seriously considering a bid for the Canadian Smartphone maker. It was after technology news website Benzinga reported […]
The smart baby onesie (Mimo) from Rest Devices monitors baby's vitals and analyses the data for parents so that they can rest easy. Based on Intel Edison, all the functionalities of the onesie were able to fit into a 'turtle' (sensors plus mini-PC of a size of a baby's hand) that is attached to the onesie, eliminating the need of an external receiver.

The Devices Making Health-Care Smarter

Pill bottles that can tell a caregiver when a patient’s missed a dose. Diapers that can pinpoint urinary tract infections and monitor hydration. A baby monitor that allows parents to get information on their baby’s breathing, temperature and body […]

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