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FEATURED ARTICLE — September 1st, 2015

Protect Your Company: Guard Against Cyber-attacks

While everyone knows the possible dangers of scams and malware on a personal level, companies may not be aware of just how important their cyber-security is.  Cyber-attacks on corporations are on a steady rise.  According to a study by the Ponemon Institute, the cost of fighting cyber-attacks went up 96 percent from 2009-2014.  There was a 176 percent increase in attacks with roughly 138 percent attacks successfully hacking their target.

Cyber-hackers have successfully stolen information from top companies such as Target, Google, Yahoo, Neiman Marcus, Michaels, AT&T, eBay, PF Chang’s, Home Depot, UPS, a number of utility companies and more.  According to an annual report on Internet security by Symantec, five out of six companies with more than 2,500 employees were the targets
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Technology News

Google self-drive car

Driverless Cars Versus Auto Insurers: What Insurance Companies are Afraid Of

Many of us are looking forward to the future and the amazing technological advances right on the horizon. Of all the advancements that have us excited, driverless cars seem to be at the top of most people’s wish lists. No more simply a thing of science […]
Data collection

Using Big Data to Track Corporate Reputations

New advances in big data analytics are helping companies get a better understanding of what their customers are saying about them online. And that information could help them provide a better level of service in the future. A company called Websays, […]
Google search

Google Accused of Rigging Search Results in India

Google is no longer in hot water just in Europe, but in India too. The search giant has been accused by India’s Competition Commission (CCI) of using its monopoly of the market to give its own products and services prominence over that of its competitors. The Economic […]

SEO News

Blog

How to Syndicate Your Content the Right Way

For blog owners, syndication is double-edged sword. On one hand, it is an effective way to re-use existing blog material. On the other, it’s a scary tactic that, if used improperly, may bring about the wrath of the Google Gods or the Big Panda. In the […]
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7 Ways to Protect Your Site From Google Panda

Back in February of 2011, Google unleashed a sweeping change to their search results ranking algorithm known as Panda, all in hopes of downranking “junk” and “copy-pasted” websites while boosting the visibility of better, more […]
SEO Targeting

Why DIY SEO Is a Better Choice than Hiring an SEO Company

There are millions of websites on the World Wide Web and every business owner hopes that his site will be able to lure potential customers. The truth is, the chance of success in the virtual world is bleak unless you know search engine optimization techniques. […]

Social Media News

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Twitter Announces Goals to Bring Diversity to its Workforce

Twitter has announced a series of goals to achieve a company that better reflects the diversity of its users. In other words, the microblogging firm wants its workforce to be a little less white and male. “If our aim is to build a company we can really […]
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Facebook Gets Strict on Video Copyright Violations

Facebook has implemented a system to prevent unauthorized videos from being posted on its site. The social network debuted new reporting tools over the weekend that enable content owners to let Facebook know if one of their videos has been uploaded to […]
Image courtesy of (Stuart Miles)/ FreeDigitalPhotos.net

The Imminent Rise of Social Commerce

It’s no secret that social media has become an essential marketing tool for just about every business on the planet. Having a strong social media presence that allows your company to build direct and responsive relationships with consumers is now de […]

Infographics

Business & Marketing News

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Create A Killer Marketing Strategy In One Page

Let’s be honest: if you’re a business owner and you don’t have a marketing plan, you’re basically flying blind with your marketing efforts. Quite often, this results in businesses that: Waste a lot of time and money on marketing efforts that […]
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How to Get Started With Pinterest Promoted Pins

  Of all the new social media channels out there, Pinterest has certainly grown into one of the most important ones for business marketing. Its visually-charged platform makes the most of what today’s user looks for in a social network and […]
google

Google’s Evolution into Alphabet: What the Future Holds

On Aug. 10, Google rocked tech communities all across the world with its aptly titled G is for Google. In the post it was announced that the search giant would be folded into a larger conglomerate company known as Alphabet. Google co-founder, Larry Page, […]

Other News

Google Headquarters

Google Now Recommending Home Service Providers in Search

Google is adding paid home service provider suggestions to its sponsored results section as the tech titan looks to compete with Yelp, Angie’s List and Amazon to name a few. According to The Wall Street Journal, the listings will connect Google users […]
Google +Post ads

Google Giving Flash Ads the Boot as of Sept. 1

Google has announced its intention to block Flash advertising from its Chrome browser beginning tomorrow. The proclamation should not come as a surprise to advertisers — Google announced back in June the change was imminent. Now, with a date of Sept. […]
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Microsoft Named Victor in Patent Lawsuit

The wheels of justice may turn slowly, but after nearly a decade of grinding away there’s finally a decision on the Nokia N95. The what? Well, it’s been eight years so people may have forgotten it, but just before Apple’s iPhone became […]

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