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FEATURED ARTICLE — March 6th, 2015

7 Link Building Tips: Google Safe Strategies

Link building is an SEO tactic that can be a challenging process, requiring quite a bit of necessary time and effort to be implemented correctly. Despite its demanding nature, link building has certainly proved to be a tried and true fundamental white-hat SEO tactic for years now and likely for many more years to come. Don’t believe the hype: Link building is anything but dead.

In a February, 2014 Google Webmaster video Matt Cutts stated that, “…backlinks, even though there’s some noise and certainly a lot of spam, for the most part are still a really, really big win in terms of quality for search results.” Meaning that link building is still a crucial step to be made by any company seeking to be seen in the SERP’s.

Here are 7 tips and tricks to help you ensure that
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Technology News


Micosoft Launches Office for Mac 2016 Preview

Consider it a teaser for what could be the summer blockbuster of computing. Microsoft isn’t expected to officially launch Office 2016 for Mac until later this year, but those who have been anxiously awaiting the program’s arrival have been […]
Google's driverless car

Self-Driving Vehicles Would Reduce Collisions by 90 Percent: Study

Widespread use of self-driving vehicles could lead to a 90 percent reduction in collisions in the U.S., a new study by McKinsey & Company is predicting. That 90 percent crash reduction would not only save thousands upon thousands of lives, it would […]

Etsy Submits Paperwork to Go Public

eCommerce powerhouse Etsy is gearing up to go public. The company, a marketplace for hand-crafted and vintage items, has filed the necessary forms with the U.S. Securities and Exchange Commission for a proposed initial public offering (IPO). The number […]

SEO News

SEO Targeting

SEO Reporting: Crucial for Success

While developing a secure blueprint for an SEO strategy is a crucial factor for online success, an even more imperative process is measuring the results that come of that strategy. Truly, how beneficial are the SEO efforts being made if you don’t know […]
SEO Targeting

Thin Content; What It is and Why Google Hates It

Yes, you’ve got that right: Google hates thin content and is constantly rolling out new methods to penalize websites that promote such content in an attempt to rank higher in search engine results. Why is thin content so bad for your business? Can it […]

How to Use WordPress to Boost SEO Rankings

Nearly 1 out of every 4 of the world’s most dominant websites are housed on the WordPress platform. WordPress is a widely embraced content management system because of its magical simplicity. But don’t make the mistake of assuming WordPress […]

Social Media News


Pinterest to Debut Ad-Targeting Tools, Animated Pins

Pinterest has some new tricks up its sleeve for advertisers. The virtual pin-up board is upgrading both its ad-targeting tools and audience- targeting products, according to AdAge. Pinterest partner marketing chief Eric Hadley told the website it plans […]

How Social Media Marketing Looks in 2015

Every year, there are changes happening in social media marketing. It continues to be an important part of marketing for businesses of all sizes, so it is important to stay on top of the shifts as they happen. To get the most for your brand online, make […]
Zuckerberg Q&A

Zuckerberg Offers Up Hiring Advice During Latest Q&A

At the age of 30, Mark Zuckerberg has one of the most successful companies in the world. The co-founder and CEO of Facebook, according to Forbes’ 2014 list of the 400 richest people in the nation, is the 10th richest person in the world with a […]


Business & Marketing News


How Content Marketing Came to Exist Today

Content marketing. This phrase might change the future of marketing forever. And guess what, we, being marketers, should have seen that coming. Since the 1850s when Volney B. Palmer opened the first American ad agency in Philadelphia, marketing (or more […]
Data collection

Qualitative Research — What Makes It Effective?

Qualitative research is used in a wide range of areas or fields of a discipline. They are methods typically employed by researchers to gather data. This kind of research includes documenting the experiences that researchers have encountered, when studying […]
Image courtesy of (Stuart Miles)/

Email Marketing Takeaways from the 2014 Holiday Season

2015 is well underway and the holiday season seems pretty far away. However, now’s a great time to look back on what worked during 2014 and to consider what you can start putting into place for this year. Before you know it, we’ll be back into the […]

Other News

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New Zealand Spying on Neighbors for the NSA: Snowden

New Zealand has been digitally spying on its Pacific Island neighbors and sharing the data with its Five Eyes allies, the latest documents from National Security Agency Edward Snowden reveal. According to a new article from the Intercept, all of the data […]

HBO Now to Debut in April With Apple as Streaming Partner: Report

HBO is gearing up for the much-anticipated launch of its HBO Now video streaming service next month — and the debut could well be on Apple’s TV platform. According to a report from the International Business Times, the two companies are currently […]
Image courtesy of (pakorn)/

Republican Questions FCC Budget and Lack of Legal Preparedness

There’s no need to stuff the Federal Communications Commission‘s budget with extra cash to prepare for expected legal battles, says the commission’s managing director. Jon Wilkins came under scrutiny during a House Energy and Commerce […]

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