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FEATURED ARTICLE — September 18th, 2014

How You Can Harness the Power of YouTube

Are you eager to convert more prospects into customers? A study released by VentureBeat in September 2014 indicates that YouTube might be the perfect way to attract new customers, get them interested in your products and/or services, and encourage them to make purchases. In fact, of all the top social media platforms, the VentureBeat research puts YouTube at the top of the charts, which might surprise some marketers who are certain that Facebook and Twitter are the keys to success.

The statistical data culled shows that YouTube leads in most areas of customer acquisition. This chart shows the specific breakdown of the results:

The chart focuses on dividing user interactions by first, middle and last sales stages. Those stages are explained as:

First stage: This is the stage
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Technology News


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Microsoft Introduces New Mouse, Keyboard, Xbox One/PC Controller

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Social Media News


Netropolitian is the Facebook for the Rich

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Seven Tools to Cut Through the Twitter Clutter

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10 Tips for Managing Your Own Facebook Group

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Business & Marketing News

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What the Future Holds for Business Communications

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Steps Managers Can Take to Improve Team Engagement

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