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FEATURED ARTICLE — July 1st, 2015

The Latest Major Google Shifts: Why Your Content Must Be HTTPS

What exactly is HTTPS? Well, it’s a protocol used to establish a secure connection between a user and a server.

By enabling an HTTPS connection you create a trustworthy link between your server and the user, thereby making it virtually impossible for external parties to be privy to the information shared there.

Having an HTTPS connection might be even more important as recent statistics suggest that Google might be planning an update to their search algorithm that rewards sites that build around HTTPS. The question you have to ask yourself is, “Is my content HTTPS ready?”

What is HTTPS?

HTTPS stands for “Hyper Text Transfer Protocol Secure“, the bigger brother to our HTTP connections. What HTTPS does is allow for secure connections to be
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Technology News


Basics of Biohacking

Is your body not functioning the way you want it to?  How much time out of your daily schedule do you relinquish for exercise?  Are you tired of moving heaven and earth to support that bag of chemicals and water?  Do you wish you could enhance your […]
Samsung Galaxy Note II

Samsung Looking to Double Battery Life

Samsung batteries could be getting extended lives thanks to growths. It may sound bizarre but the company is experimenting to get longer charges out of their cellular batteries by replacing the graphite anode, the part through which energy enters the […]
The Private Chat function in BlackBerry Messenger simply shows the text without user names or profile images.

BlackBerry Brings Some Privacy to BBM

Anonymity is nothing new in the technology world, but BlackBerry has added a feature ensuring some conversations can’t be tracked. While it’s been floating in the beta version for a few weeks now, Monday marked the official launch of Private […]

SEO News

Image courtesy of (Stuart Miles)/

Conducting Keyword Research for Your Content Marketing Campaign

Keyword research and keyword optimization are not dead, although their use in SEO has evolved in recent years. The experienced content marketer understands the importance of keywords, not only in search optimization but also in content promotion and in […]

Will Google Let People Buy Directly From Search Results?

Google is making yet another change that could be excellent news for many businesses. How so? Google is adding a “buy” feature directly within search results to encourage searchers to buy the product they are looking for. This will benefit many small […]
Image courtesy of (arztsamui)/

Five Tips that Boost Sales and Search Rankings for eCommerce Sites

I’ve had my fair share of conversations with eCommerce site owners. The two issues that seem to always come up during the course of our discussions are search engine optimization (SEO) and sales. Frankly, some get it and some just don’t. Truthfully, […]

Social Media News

Facebook Lite

Facebook Lite Launches in India, the Philippines

Facebook Lite is now available in India and the Philippines. The stripped down version of its app for Android phone owners launched today in the two countries, giving users of the social network there more connectivity choices. Facebook Lite, which uses […]
Flickr photo by Maria Elena

Facebook Testing Snapchat-Like Sticker and Filter Tools

Facebook is rolling out Snapchat-like filters and stickers to its photo editing tools, enabling its users to get creative with their image uploads. The new tools are still in the testing phase and have only been rolled out to select users of the Facebook […]

How Interactive Content Will Help Your Bottom Line in 2015

By now you’ve probably heard the phrase content is king and, if you have, it isn’t just because it’s the Internet marketer’s best weapon against the bottom line. It’s because your customers are craving quality material every time they open their […]


Business & Marketing News

Image courtesy of (Jomphong)/

Business Writing Tools

Writing quality content suitable for a business setting is essential, especially if you want to effectively promote your business’ brand and gain profit. The right business writing tools makes the whole task easier and more efficient. Business writing […]

The Pyschological Side of eCommerce

All of us visit supermarkets from time to time and we all tend to buy more than we intended to, even if we have a list. These impulsive purchases are usually products you don’t really need. “So I have bread, eggs, milk… and I’ll also take this […]

Content Marketing Tools for Unique Content Generation

Unique, high-quality content is at the forefront of every marketer’s mind these days, and with good reason. Most of us have heard the words “content is king” more times than can we care to admit. Every marketing website, blog, podcast, […]

Other News


Best WordPress Plugins for Photographers

Sometimes, we have all that we need on a pre-designed blogging template. Other times we don’t. For artists, however, sticking to a “standard” is never a preferred option. Considering that photographers are also artistically-gifted, I’m sure most […]

Smart Fabric: The Clothing of the Future

A new kind of wearable has made its way onto the market, and it’s closer to the skin than any headset, watch or wristband. Smartclothing, made from sensor-based smart fabric, could redefine the connected fitness and health industries and beyond. This […]
Google search

New Study Accuses Google of Harming Consumers

Google is skewing search results to favor its own services, a clear violation of anti-trust law, according to Columbia Law School professor and author Tim Wu. Wu in a paper co-authored with the Yelp data science team, accuses the search engine of “reducing […]

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