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FEATURED ARTICLE — July 31st, 2015

Mobile Dominance: 7 Tips to Boost Your Reach

It’s is no secret that mobile phones are the dominant force in connected devices. 1 in 4 people who access the internet do so exclusively from a mobile device.

Mobile recently dethroned desktops in search queries for the first time and Google is continually placing an increased emphasis on mobile usability and mobile phone production. Yes the tides are turning, and as time slips by there is a growing demand for businesses to implement a mobile strategy in order to remain relevant.

No matter if your business is brick-and-mortar or purely virtual, mobile is a must. The convenience of these devices has completely altered how people communicate, search, shop, and more. To ensure that your business is not losing out on leads and conversions, here are 7 tips that will help you
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BREAKING NEWS

Technology News

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Facebook Creates Massive Drone to Deliver Internet Signal

Facebook is, literally, launching an innovative way to bring Internet to remote areas of the globe. While Google has been deep in its Project Loon using weather balloons to deliver wireless signals, Facebook announced it will be using a massive unmanned […]
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Samsung Profits Fall on Weaker Than Expected Galaxy Sales

Samsung is cutting prices for its flagship Smartphones: the Galaxy S6 and Galaxy S6 Edge after a disappointing second quarter. The Galaxy S6 The South Korean firm’s net profit fell eight percent to $49 billion due to weaker than expected sales of the […]
The main entrance to the Sony Pictures Entertainment studio lot in Culver City. — Photo by Coolcaesar.

Sony Profits Rise in 1Q Despite Losses in Smartphone and Film Units

Sony surprised Wall Street today by posting a 39 percent spike in quarterly profit thanks to brisk PlayStation 4 video games and camera sensors sales. The Japanese firm reported a $780-million operating profit and revenue of $14.5 billion for its first […]

SEO News

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How to Set Up An XML Site Map in WordPress

Did you know there’s now more than 75 million websites online that use WordPress? If you’re a WordPress user like myself, you’re well acquainted with the many advantages of using the CMS. What you may not be aware of is how important setting up […]
SEO Targeting

How Video Content Can Improve SEO and Lead Generation

As it currently stands, images rule the roost for online visual content. Without captivating, funny, and relevant images attached to the top-notch content you have created, it is likely that its reception online will be next to nil. Audiences are so heavily […]
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New Search Engines That Could Revolutionize The Internet

Google might have revolutionized search, but with its advertising philosophy and suspect privacy policy, the Big Guy is falling out of favor with end-users. At the turn of the year when Yahoo switched to Firefox, the Big G lost a massive 20 percent of […]

Social Media News

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Facebook Posts $4B Revenue in 2Q, But Lower Income as Expenses Rise

Facebook had another solid quarter, surpassing Wall Street’s estimates thanks to a thriving advertising unit. The social network posted revenue of $4.04 billion for its second quarter, a jump of 39 percent from the same period last year. Revenue may […]
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Top Tips to Score More Customers With Your Website

Marketing has changed a lot in the past 10 years thanks to the Internet, yet service remains the biggest factor in winning customers. Efficient Service is the Topmost Driver No amount of marketing can replace poor service or faulty product. Every site […]
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German Privacy Regulator Says Facebook Must Allow Pseudonyms

Germans can use fake names on the Facebook if they so choose, and there is nothing the social network can do about it, Germany’s privacy watchdog said today. The Hamburg data protection authority ruled it is illegal for Facebook to change a user’s […]

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Business & Marketing News

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The Four Ps of Online Marketing Success: (AKA) How to Slay the Hydras of Advertising

Every business strives for to make a profit. It is the end result of selling a useful product or service that the marketplace ultimately deems worthy. If you are a business owner, managing the sales of your products or services produce these profits. […]
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Joint Ventures Aren’t Just for Coaches

As an entrepreneur and small business owner, no doubt you have attended many marketing Webinars, read a lot of marketing books and listened to podcasts etc all so you can learn more about how to market your business. During your quest, you have probably […]
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The Big Mac Lifestyle: How McDonalds is Marketing To Their Target Audience

There are some brands that are, doubtless, kings in the marketing world. McDonald’s falls into this category with the brand new rollout of their lifestyle products trying to capitalize on the success of a previous marketing trick done to promote […]

Other News

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Russian Spies Using Twitter to Access Computers

Tweet, tweet, comrade. No, Russian operatives weren’t using birds to gather information, but they did employ the 140-character social network Twitter to gain access to U.S.-government computers and files. Cyber-security firm FireEye Inc. released […]
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Amazon Introduces Easy Shop Dash Buttons — For $4.99 Each

Amazon has some new merchandise for its Prime members: Dash buttons. Amazon Dash enables users, with the press of a button, to order coffee, diapers, laundry detergent or other frequently used household items they are running low on. Dash, a programmable […]
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Google Launches Search Ads on Google Play

The Google Play store’s ability to generate cash for the Internet giant took another major step forward this week. After months of testing in a beta version with a small number of companies, Google has announced it is opening the door on sponsored […]

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