In this post, I will provide a comprehensive technical Inbound audit for KISSmetrics. This example is extremely detailed, and it covers a wide range of inbound topics. But before the inbound marketing audit, let’s cover the basics…
Who is KISSmetrics?
Google has launched the new version of its Play Books app today that puts the focus on non-fiction.
The redesigned reading experience has been optimized for non-fiction books and enables the reader to skim an entire book, browse notes and highlights, […]
There could be sweeping changes coming to television thanks to a proposal by the Federal Communications Commission.
FCC Chairman Tom Wheeler
The commission’s chairman, Tom Wheeler, wrote on the FCC blog Wednesday about a potential change to require […]
SEO writing is a specialized type of writing, where the author tries to develop content that will catch the eye of Google and result in a Web page being listed in Google’s search results.
Most writers who engage in this type of writing focus on […]
Over the years, Google has made reference to its stable of human raters used to determine the quality of sites, helping to improve the algorithms used for search. Those raters use the “Human Rater Handbook” to check for a wide variety of things […]
It was in the not too distant past that search engines began cracking down on back-hat SEO Techniques. Tactics such as keyword stuffing, serial websites, and link farms, just to name a few, were deemed verboten by every search engine on the planet. The […]
Social Media News
The holidays are again upon us. We hardly have time to recover from the holiday season and it is here again! Marketing during this time can be challenging but yet very rewarding. Using social media for your holiday marketing is not only cost effective […]
One of the largest computer companies is teaming up with one of the largest social networks.
IBM and Twitter announced Wednesday they’ll be joining together on a new initiative that will enable businesses to incorporate Twitter data in their decision-making […]
When you write a blog post, one of your main goals should be to make it interesting enough that people want to share the information with their friends and colleagues. The way they do it, of course, is on social media. And so one of the things you should […]
Business & Marketing News
As a new business owner, it can be tempting to want to save a few bucks by setting up your website using free or low-cost website template services.
While it’s true, you may be able to get up and running in a few minutes, there are some hidden costs […]
It appears AT&T needs a good lawyer.
And, perhaps, a dictionary.
The telecommunications company has found itself in hot water with the Federal Trade Commission which is accusing AT&T of “throttling” customers’ connections. Throttling […]
Use of crowdfunding sites is an increasingly popular way to kickstart new businesses or take existing businesses to the next level. With a proliferation of crowdfunding sites such as Kickstarter, IndieGoGo, RocketHub and more, these sites have given a […]
Anybody with experience in a modern classroom has probably observed the wrath of a teacher when confronted with mobile phone usage. The average student’s tendency to stare at their device and carry on text conversations during lectures has led to a […]
When the World Health Organization announced news of a rapidly evolving Ebola outbreak in Guinea, West Africa in March, an online tool run by experts in Boston had already flagged the disease nine days earlier. The openly available tool, dubbed HealthMap, […]
Google is taking on Apple’s HealthKit with the launch of its Fit app for Android.
Released Tuesday on the Google Play Store, the app supplies a central location where workout stats and can be stored and health goals monitored. Activity is recorded […]