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FEATURED ARTICLE — September 24th, 2014

How the DuckDuckGo Search Engine Could Change SEO

The vast majority of Internet users have never heard of DuckDuckGo. And yet it could soon become an essential element of search engine optimization.

DuckDuckGo is a search engine that’s a little different from Google, Bing or Yahoo. It aims to cut through the clutter of the usual search results, delivering better answers to the questions being asked. And it also promises greater privacy than other search engines can give, a commodity at a time when so many Internet users have privacy concerns.

Obscure though DuckDuckGo may appear, it’s about to get a huge boost. Apple’s most recent operating system, iOS 8, is allowing users to pick DuckDuckGo as their preferred search engine, alongside much better-known options such as the aforementioned Google, Bing and Yahoo.

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