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FEATURED ARTICLE — February 11th, 2016

How to do a Successful Social Media Giveaway For Your Company

One day, the light bulb goes off and you just know you’ve got the best idea ever to get more buzz and traffic for your company—you’re going to create a social media giveaway.

But you’ve heard about great ones, terrible ones, corny ones—and ones that fail so miserably, people are STILL talking about them. And I don’t mean that in a “Wow, wasn’t that cool?” kind of way.

I’m talking the stuff of “holy crap! Can you believe that?” legends, complete with uploads, hash tags and memes, featuring the worst of the worst.

You’ve also heard how hard it is to manage them and different types of tools available for creating them. And every time you bring it up to anyone, they tell you one more story about why you should, why you shouldn’t, and send you links
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BREAKING NEWS

Technology News

Google's self-driving car prototype.

Google Another Step Closer to Getting Approval for Self-Driving Cars

The U.S.’s transport safety regulator has said the artificial intelligence system that drives Google’s autonomous cars could be considered an actual driver under federal law. But the declaration by the U.S. National Highway Traffic Safety Administration […]
Image courtesy of (Stuart Miles) / FreeDigitalPhotos.net

Gmail Shining Spotlight on Unencrypted E-Mails

Google is putting the focus on security with its latest update to Gmail. The tech giant is rolling out new authentication features to Gmail on the Web to better enable users to identify e-mails that are unencrypted. Although Gmail began using HTTPS for all […]
playground global

Drivers May Get Dashcam in Exchange for Data

Drivers may soon have a dashcam strapped to their car which cost them not one cent. Andy Rubin That’s not to say the device won’t come with a price, but there won’t be any money exchanged if Andy Rubin has his way. That’s because […]

SEO News

OGB-INSIDER-BLOGS-GoogleLogox2-Animated

How Google Will Shift SEO in 2016

This year has started off with a bang as Google confirmed a core algorithm update halfway through January. While the revision has not been named or explained in any real terms, it has most certainly set the tone for the year ahead. These types of unannounced […]
Photo Credit: Baitong333 via freedigitalphotos.net

How Nofollow Links Can Also Enhance Your Website

Nofollow links are no less than a nightmare for SEOs. So, if they’re making you cringe, continue to read and learn about the hidden power of these terrifying nofollow links. Introduction  Links are an indispensable part of SEO with varying connotations. […]
SEO Targeting

4 Easy Tips to Improve Search Engine Optimization

Whether your company has a large digital marketing budget, or you’re a startup looking for ways to save, integrating search engine optimization strategies into your website functionality and copywriting is simple and costs nothing. Notching a spot […]

Social Media News

Twitter front desk

Twitter to Address Rules Limiting Interaction

Twitter’s making some changes which could alleviate complaints from many users. Twitter co-founder Jack Dorsey at TechCrunch Real-Time Stream Crunchup, in July 2009.Photo by Brian Solis The company has yet to officially make any announcement but […]
technology

The Free Business Model

We are all consumers. Whether we consume products, services, or content, at some point, we all consume. Our method of consumption might change over time, but the reality is, consumption never ends. Consumption does have a limit – money. Yes, our resources […]
social-media1

Effects of Social Media on Teens

Social media has indeed changed the world. Out of the 7.2 billion people on the globe, more than three billion have direct access to the Internet out of which 2.1 billion have active social media accounts. As shocking as it sounds, it’s indeed a wakeup […]

Infographics

Business & Marketing News

Photo Credit: 401(K) 2012 via flickr

How to Make the B2B Sales Process Fit the Buyers

The business-to-business (B2B) sales process is not a one-size-fits-all proposition. The usual comparisons between B2B and business-to-consumer (B2C) neglect the obvious fact that the target business size greatly affects the selling process. Selling to […]
ecommerce

Enhance Your Online Business Success With Conversion Rate Optimization

Owning an online business or a website of any kind can be a tough task. This is particularly so, if you do not have the right tools to facilitate the job. There are those who make owning a website seem such a simple activity. They talk about posting content […]
ppc

6 Major Brands That Needs a PPC Message Matching Overhaul

When searching online, I constantly find myself shaking my head and chuckling at the major brands who suffer from PPC message mismatch. If there’s one thing that has held true for pay-per-click (PPC) ads since their inception, it’s that the focus […]

Other News

Internet.org

Facebook Researching Millimeter-Wave Networks for Free Basics Service

Facebook is not letting its setback in India this week stop it from forging ahead with the expansion of its Free Basics service. The social network is looking into wireless networks that use high-frequency millimeter-wave bands as part of Internet.org’s […]
Netflix image

PayPal Helping Netflix in Battle Against Unblockers

PayPal is taking up the ‘unblocker’ fight for Netflix. The digital payment service has refused to process payments from at least one proxy server. PayPal sent Canadian VPN service UnoTelly a notice saying it would no longer process payments to the […]
Oculus Rift is a new virtual reality headset that lets players step inside their favorite games and virtual worlds. The company is owned by Facebook.

Rift, Powerful Computers Ready for Pre-Order

Reality will change in April. That’s when Oculus Rift – the highly anticipated virtual reality headset – will become available to consumers in select countries. The set has received ample media coverage and will, finally, be ready for […]

PRESS RELEASES

Rage

Rage Raises Seed Funding For Its Anonymous Messaging App

NEW YORK, Dec. 16, 2015  — Ten Machines Corp., the developer of the anonymous messaging app for everyday emotional release, Rage, today announced the close of an initial seed financing. The funding was led Karl Mehta, the author, serial entrepreneur, […]
Screen Shot 2015-12-09 at 2.10.54 PM

Cohesive Networks and ElasticHosts Cloud Partnership Helps DoToday Expand Globally

CHICAGO, IL USA and LONDON, U.K. — Cohesive Networks, a cloud-native security and network software company, today announced the success of their joint connectivity solution with public cloud provider ElasticHosts. A shared customer, DoToday, uses […]
Suretap

SuretapTM and EnStream Take Major Step Forward in Mobile Ticketing With Société de Transport de Montréal

MONTRÉAL, December 7, 2015 ­ — suretapTM and EnStream LP, Canada¹s leaders in open mobile wallet and mobile payments technology respectively, have successfully completed a proof of concept that would enable transit users to pay their fares with […]

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