Every small business with an online presence has to deal with the issue of SEO. Most, however, haven’t a clue where to begin. As you delve into the topic across the endless articles on the subject, a feeling of being overwhelmed can easily taint the process; for many, the task seems daunting and endless.

In truth, SEO is not rocket science. While it can be a complicated formula, there are very clear and effective ways to kick start your SEO efforts. In other words, there are SEO tactics that are absolutely essential to success, and they provide the perfect foundation from which to build your strategy.

Don’t be overwhelmed. Be educated. Take the list below and implement each suggestion, one by one, and your rankings will reflect your efforts. They may not land you at