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About Hannah Du Plessis

I am all about achieving brilliance, and helping others achieve brilliance.

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You know you need to do marketing if you want to sell more, don’t you? Selling is easy; your customers give you money for a product they buy, yes? Sadly, this is not true and most business owners find it difficult to sell. The answer to your problem is a simple one: You need to […]

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Smartphones have changed the way we market forever. The reasons for this are obvious: You need to be where your customers are. Your customer used to hang out on social media sites on his PC. Not anymore. Now there are four mobile phones to every PC. This speaks for itself. The quickest, fastest, most efficient […]

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What are great ways to attract new customers, keep them interested in what you have to offer and turn them into repeat customers? If you are marketing smart and not hard, you find your customers where all their attention is focused. Nowhere else will you find people more focused than on their mobile devices and, […]

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Mobile marketing has steadily been growing for the past couple of years and is expected to double every year for the next five years, as more and more people use Smartphones or other wireless mobile devices. Marketing experts predict mobile marketing will grow into an $20-billion industry. If you are still in the Dark Ages, […]

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When advertising, it is important to remember you are advertising to people. They all have similar needs, desires, problems and dreams, just like you. Your first job is to find out exactly who your prospects are: What are their dreams? What kinds of things do they need? What are their biggest problems? What are their […]

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Pinterest opened for business in 2010 and, in 2011, Time Magazine listed Pinterest in an article titled “50 Best Websites of 2011.” It quickly rose to be one of the top social media sites. Part of the reason for Pinterest’s fast ascent to fame is its aesthetic appeal. You can use images and combinations of […]

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Are you only posting links and videos to your social media platforms or are you working according to a plan? Here are some mistakes you may be making that will hinder your success: 1. Unrealistic Expectations You may have heard from others how fantastic social media is and how much success they’re having. You may […]

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Social Media is a great way to generate traffic to your website and leads for your business. Google+, as one of the newer networks has a lot to offer. Here are five ways you can use Google+ as a Lead Generation Tool. Boost your Adwords Campaign with +1’s The Google “like” button is the “+1” […]

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If you’re not already using Google Plus, then you are missing out. Your website could be ranking in the top 10 already. Google+ is growing at the speed of light and is rapidly becoming one of the five most important social networks. The added advantage to building your network on Google+ is that it also […]

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As a small business owner, you probably know that writing is a key component of marketing. However, only writing an article and submitting it to as many article directories as you can isn’t enough. Here are ten more ways to build more traffic to get better results: 1. Offer to Write Guest Blog Posts Many […]

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If you have heard of video marketing, but aren’t sure where to start, this is for you. There are many ways you can use video for your business. You can go for a high priced video done for you professionally, you can just grab the video camera and start recording, or you can turn an […]

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The new kid on the block, Google+, influences how Google sends you traffic from their search engine. This is how: 1. Improving Your Results in Google Search Google+ has a lot of features and elements built in that will allow Google to have better information to collect about your website from your social circles. They […]

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Imagine – a platform of only business owners and business professionals that has over 140 million members and is growing daily; where the average income per member is $120,000 US. And the best part? Almost no-one is using this to its full potential. What is LinkedIn? LinkedIn is a business directory that specializes in finding […]

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One of the main reasons small businesses fail is that they don’t follow up with their leads. Usually it takes up to seven contacts with a prospect before they are ready to buy. Most people give up after one or two contacts. If you are not doing your follow up you, are leaving money on […]

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Is your website bringing in at least five new inquiries per day? If not, you need to look at its functionality. Your website acts as a “storefront.” You should put as much thought and care into your website as you would to the display in your store’s window. Your website needs to attract customers and […]

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