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May 22, 2020

Online Tools That Your Online Business Should be Using

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The way that businesses operate has changed greatly in recent years. While many businesses still occupy physical offices, many are operating in an online-only capacity. There are many benefits of online businesses that are very attractive to both new and established businesses.

However, just like running a physical business, running one online comes with its own set of challenges. Thankfully, there are a number of tools that online businesses can use to grow their business, simplify operations, save money, and generally improve their company.

Without any further ado, this blog post is going to look at a couple of tools your online business should be using.

Online Faxing

While faxing is generally thought of as something to be done in a physical office, this is no longer the case. Several online faxing providers like eFax exist to help online businesses get all of the benefits of faxing, without even needing a fax machine. Online faxing is also much quicker and more efficient than using a physical fax machine.

Online faxing makes it easy to send, receive, sign, and store your documents, all completely online. No matter where you are, or what device you are using, online faxing will work for you. Better yet, all of this comes for a fraction of the price of a traditional fax machine. Don’t worry, online faxing services can be scaled depending on your needs, no matter how small or large.

Project Management Tool

A major issue that some online companies and remote teams struggle with is managing projects. Things can easily become confused or misinterpreted when people are working online and only communicating via messages or the odd Zoom call. If you want to save time, improve efficiency, and generally avoid some frustration, consider using a project management tool.

These tools will make it easy for everyone to stay on the same page, no matter where in the world they are located. Apps like Asana, Trello, Slack, and many others make collaboration between remote teams incredibly easy. Whether you are sharing and editing documents, brainstorming ideas, or simply keeping track of projects, these apps can save you a lot of time. Many of these tools are very affordable, and sending messages or leaving comments or criticism is easy, as well.

Finance and Accounting Tools

While it might not be the most exciting part of your online business, there is no doubting the importance of finance and accounting. This involves keeping track of everything from your revenue, your expenses, your debts, and making sure the business can operate profitably. While some companies handle all of these tasks manually, as well as things like cash flow analysis and payroll, many others will opt to use finance and accounting tools.

These tools can help you automate a lot of processes, and reduce the need to manually enter things like invoices, receipts, and other tools. They can consolidate your data into easy to read and understand visuals and make sure nothing gets missed. These tools reduce the chance of errors occurring and have the potential to save your company a lot of time, as well.

Using these types of tools could also save your company a lot of money that you would have had to spend on an accountant or finance department. These tools can also be a lifesaver when tax time rolls around. They will ensure all of your numbers are accurate and up-to-date, to allow you to report successfully. Mistakes in your finances during tax season can come with some hefty penalties in some cases.

Online Marketing Tools

Whether you are a successful brand looking to grow, or a brand-new online startup, marketing is key. It is instrumental in reaching new customers, increasing brand awareness, and sharing the value of your product or service with the world. However, there are likely a lot of competitors in your space and as a result, you want to have a leg up on the competition.

One of the best ways to get this leg up is to use the right online marketing tool. The exact marketing tool you end up going with will depend on your marketing goals and strategy. If you want to create email lists and perform some email marketing, a tool like MailChimp might be one to consider. On the other hand, if you want to do some SEO, a tool like SEMrush is right up your alley.

There are dozens of different marketing tools, each with its own pros and cons. It is a good idea to identify the type of approach you want to take, and then find a tool that meets those needs. There are even some general tools that can assist with all different types of marketing types and campaigns.

In conclusion, all of these virtual tools can help your online business to grow and succeed.


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Kale has been a writer for many years and is particularly interested in the areas of technology, social media, and their impact on the world. He aims to entertain, inform, and educate with his writing, and has written for several sites across the internet.

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