Marketing Sponsored

The Top 7 Benefits of Being an Instagram Influencer

Image courtesy of Pixabay

When you ask the average young person to identify their dream job, they will tell you it is to become an Instagram influencer. Why not? Imagine having a popular Instagram channel where companies and individuals pay you thousands of dollars each time you promote their product or service to your followers. 

That probably sounds great, right? However, it is no easy task to become an Instagram influencer because you must grow your channel to have tens of thousands of followers or more. If you don’t have a suitable promotional strategy in place, you will never achieve influencer status.  

The best way to get started is to buy Instagram views and followers because it will help increase your channel’s rank in the Instagram Feed. Then you will eventually obtain more views and followers without having to pay for them. Besides that, make sure you produce quality content so that people have a good reason to keep following your channel.

Is it all worth it? Absolutely! Now, let’s find out why. 

Below are the top 7 benefits of being an Instagram influencer.

1. Become Trustworthy in Your Niche

Influencers are considered to be authority figures in their respective niches. People trust an influencer’s opinion because they’ve achieved a high level of social status in their community. If you can achieve the same level of trust amongst your target audience, you won’t have to work as hard to convince them of anything.

In other words, it will be easier to convert your Instagram posts into leads and sales for any business that you promote. You will soon be deemed an industry leader, which means the demand for your influencer services will increase. As long as you promote quality products and services, your level of trustworthiness will only grow higher.

2. Make Good Money Fast

The most significant incentive to become an Instagram influencer is to make a lot of money. Who doesn’t want to make a lot of money, right? You have the potential to earn hundreds or even thousands of dollars for making one promotional post on your Instagram channel. How long would it take for you to earn that much money at a regular job? A long time, probably. 

Of course, you need to have a high number of followers to your channel. You cannot make much money with a few hundred followers. You’ll need at least 10,000 followers to make $88 per post. If you have up to 100,000 followers, you could make about $200 per post. As you get toward the one million follower mark, you could make as much as $670 to $1,000 per post. 

From a realistic perspective, you have the potential to reach 10,000 followers within your first year. You might not think $88 per post is a lot of money, but that is the equivalent of an entire work shift at a minimum wage job. What if you were to post 2 to 5 times per day? You would earn $176 to $440 per day. 

3. Promote Your Brand

Instagram influencers don’t only promote other people’s brands, but also their brands too. If you have a business with products or services to promote, you can use your prominent influencer status to elevate your business. 

For instance, you could create a T-shirt business that revolves around your famous influencer brand. Sell T-shirts with your logo printed on them and promote the T-shirts to your followers on Instagram. They’ll be more than happy to purchase those T-shirts to show their support for your brand.

4. Work Less, Live More

No one wants to work a stressful 9-to-5 job. There are only so many hours in the day, and none of us is getting any younger. One of the most amazing things about being an influencer is that you can work less and live more. 

Since you’ll make so much money from your Instagram posts, you don’t have to work a 9-to-5 job any longer. Instead, you can enjoy your life by travelling the world and living out your jobs while making money online.

Instagram influencers don’t have to work for more than a few hours per day. Most of the work is talking in front of the camera and editing videos. That process won’t take long after you get experienced at it. 

5. Help Consumers Make Better Purchasing Decisions

Consumers get ripped off on the internet frequently. When you build your trustworthiness as an influencer, you will help consumers make better purchasing decisions online. It is a great way to separate the honest vendors from the scammers that are out there. 

Before you agree to promote a company’s product or service, you should research the company to make sure they’re legitimate. It will also help if you test out their product or service first to make sure it is good. Don’t promote something that you’ve never tried yourself because it could end up hurting your reputation if it is a lousy product or service.  

6. Connect with Your Community

Instagram influencers are more than advertisers and promotional figures. They have a special connection with communities of their niche. People look upon influencers for inspiration and guidance in their lives. 

How would you like to educate and inspire people all around the world? You could share your personal stories with your audience and allow them to showcase their own stories too. It is an excellent way for people in the community to learn from one another and grow as a team. 

Community development is another way to build trust. If your audience learns more about you personally, they will develop a better sense of confidence in the advice you give to them.  

7. Receive New Business Opportunities

As you gain more recognition as an Instagram influencer, you’ll also have more business opportunities come your way. Popular influencers usually get endorsement deals from major companies and brands. Sometimes these deals could lead to more rewarding experiences outside of Instagram, such as television commercials or YouTube commercials. 

If you play your cards right, you could find some acting or modelling jobs get offered to you too. All kinds of celebrities receive movie and television show gigs, whether they come from the internet or not. Once you have over 500,000 followers, you will see more of these business opportunities presented to you. 


There are numerous benefits to becoming an Instagram influencer. But you cannot expect the fame and fortune to come to you overnight. It takes time, dedication and a love for the niche of your community. 

If you are excited about creating promotional content and talking with other people in your community, it will be easier to become a notable influencer. Just keep on trying and never give up.

About the author


Jennifer Scott

Jennifer Scott is a business developer that works in different areas of education, technology, security and various types of online marketing. Prior to business developing, Jennifer was a consultant at Deloitte, and managed security services providers and developers with a wide range of security solutions.