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Why and How to Promote on Instagram

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Instagram is one of the most popular sites. By properly promoting and developing it, you can get a sufficient number of subscribers or customers. Many people actively use the cheat of likes, the cheat of Instagram followers, the purchase of advertising, and other independent methods. First of all, it is impossible to buy 100K subscribers at once. However, you can buy some Instagram followers so that Instagram sees that you have an audience. Do not spend a lot of money on buying followers and likes, rather buy cheap Instagram followers instead.

How to Start Promoting On Instagram?

Initially, Instagram was meant as a photo hosting service that allows you to share photos with friends. The service quickly gained popularity and was bought by Facebook. In 2018, it reached the mark of one billion active users.

You should decide what motives and goals you are pursuing to promote your account.
This can be:

  • earning income by engaging in video blogging or creating an online store;
  • a way to increase awareness for a company, brand;
  • the self-expression of personal ambitions.

In any case, it is important to prepare for the start of your activity.


It is necessary to conduct an analysis before starting your activity and its process. Initially, this involves studying the desired niche or finding a suitable one. The analysis of actions and success of competitors is crucial.

Analysis during operation is divided into:

  • preparation and study of reports on each advertising channel or service used that makes a cheat for your Instagram;
  • accounting of received applications for all methods of appeals;
  • content analytics in Instagram.

Idea and Target Audience

An idea is a concept that, in your opinion, should appeal to the audience and bring profit. If the idea is good, the account will start gaining subscribers quickly. However, it is difficult to come up with such an idea, and therefore you will have to recruit subscribers with hard work or using paid methods.

Having decided on the ideas and having analyzed the future niche, it is worth starting to determine the target audience. It is necessary to determine their demographic and social affiliation. The basis of success lies in understanding your subscribers, their desires and needs. By reaching an understanding with the audience and being able to give them what they want, you can get an interested and relevant audience.

There are several ways to promote your Instagram. They can be divided into paid and free ones. Some require financial expenses, while others require a lot of time and effort. For greater effect, you can use several methods at once.

Paid Methods

Methods that require financial investments are the most effective and will bring the maximum amount of benefit with a small-time cost. These include:

Cheating Service

A good promotion option is a service for cheating subscribers and likes. Using this method, you can significantly increase the activity of your account, which will have a positive impact on other subscribers. People are more willing to subscribe to those profiles that already have subscribers and are actively active. Famoid is considered one of the best services for profile promotion.


There are two possible methods of targeted advertising on Instagram. The first is simple for ordinary users, the second is complicated for the development of a business account. The second one is well suited for people who have funds for promotion and do not want to waste time using other methods of promotion. It is recommended to configure advertising via Facebook. This option will allow you to save money because if the advertising is not effective, an automatic shutdown will occur.

Advertising in Thematic Communities

The best way to find new subscribers is to use advertising in thematic groups with your target audience. There are a lot of such interest groups; they can be common across the country, for each city. It is important to pay attention to the number of subscribers in the community and the activity. Having decided on the group to which your target audience belongs, do not hesitate to request statistics from the owner. Evaluate the data provided and decide whether the expenses correspond to the results that can be obtained. After conducting a detailed analysis and abandoning inactive groups, you can save quite a lot.

Contests and Sweepstakes

Those are good methods that require expenses for the purchase of gifts and other prizes. They get a great response from the public, as everyone loves contests and sweepstakes. But without proper preparation and an original idea, they may not bring sufficient results and the money will be spent in vain.

Advertising from Bloggers

You can receive this service for free as well as by spending a lot of money for it. You will not need to invest if you manage to agree on a mutually beneficial service. It is important to find your target audience, otherwise, even after spending a lot of money by ordering advertising from a major blogger, you might end up receiving only a couple of subscribers.

Free Methods

In some cases, they can also be attributed to paid ones, if, for example, you use paid software. Such methods should include:

Mass Following

The use of this technique has its limitations, namely, the ability to gain no more than 1,000 subscriptions per day. This method works on the principle of mutual subscription. The person you have subscribed to sees the notification, and if they like your profile, they can subscribe in response. You can perform subscription and unsubscribe operations manually or through special services. The method of mass following works well with putting likes.

Mass Liking

The method is similar to the previous one, but it implies mass affixing of likes. The other person will also receive a notification about the likes and, if they are interested in your profile, they can like in response or subscribe. It is great for increasing the activity of subscribers, but it is less effective in terms of subscriptions than the mass following.

Mutual Advertising

It implies advertising another person’s profile on your own profile, and that one advertises you on their profile in return. For greater effect, it is worth agreeing on mutual advertising with a person who has your target audience. Advertising should be done unobtrusively by carefully selecting a companion, in order to not undermine the trust of your audience.

Instagram is a young and popular network where you can actively conduct your business and other activities. If you have an idea, you should not postpone it for later, but rather carry out all the preparatory procedures and start promoting your profile in one or more ways you like.

About the author


Vadim Cristea