7 Helpful Ways PDF Fillable Forms Can Improve Your Marketing Campaigns

Image courtesy of Pixabay

Reaching your target audience has never been easier. You can have a targeted marketing campaign with customers, buyers, and leads at your fingertips. But with all the information overload, is it easy to be heard among the chatter and static? The key is to get creative. 

One way to impact is to create eye-catching, colorful, and interactive PDF documents that allow your potential customers to learn more about your products and services. To help you with this, we listed some benefits of using PDF fillable forms and how it improves your marketing campaigns:

1. Improve User Experience

The problem with traditional paper forms is that they’re not easy to fill out — especially if you need to fill out more than one at a time or if you’re using a desktop computer instead of a mobile device. People don’t want to waste their time filling out lengthy forms with many fields and questions. They want to get to the point and get things done quickly. A PDF form filler also helps improve user experience because they are easy to fill out and can be filled out on any device.

2. Create a Better Customer Service Reputation

Marketing campaigns are often thought of as a way to get new customers. However, the real value of a marketing campaign lies in its ability to keep existing customers happy and coming back for more. A great way to do this is by creating an online form that allows your customers to fill out online with their contact information. You can then use this information to send them special offers, coupons, and other information they might find valuable.

3. Be Accessible

A PDF fillable form can be accessed by anyone with a computer and internet connection. This means that you do not need to worry about how many people will be able to view your information. Also, you do not need to worry about how many people will be able to sign up or submit their information.

This is especially important for businesses that rely on email as their primary marketing channel. Online forms are crucial to increase your conversion rate and decrease your bounce rate.

4. You Can Use Them Anywhere

You can use PDF form fillers almost anywhere because they’re easy to install on any device or computer platform. You don’t have to worry about compatibility issues or ensuring that everyone can access them if they don’t have the right software installed on their devices or operating systems installed on their computers. 

That means that anyone who needs information from you will be able to get it regardless of whether or not they have access to an internet connection or even know how to use one to download these files onto their devices so that they can fill them out.

5. Shorten Your Forms

One of the biggest problems with filling out forms is that they are often too long. This means that people will get bored filling out the form and stop halfway through it. If this happens, you will not get any data from them!

One of the benefits of PDF fillable forms is that they help shorten your forms. This is because they allow you to create a form in PDF format and then fill it out on the computer, tablet or phone. This means you can save time by not having to print out and then fill out paper copies of your form.

6. Use Forms to Encourage Communication

You may think your marketing campaign should promote your products and services. But you’ll find that offering your customers the chance to communicate with you can also be a valuable part of your campaign. 

For example, if you’re running a contest or sweepstakes, you might want to offer them the option of entering their contact information so they can be notified if they win. You can also use forms to encourage customers to sign up for a newsletter or share their opinions on your business.

It can also be a way to get feedback from your customers and clients. It’s a good practice to get feedback from your customers and clients. It’s even better when it’s automated. Surveys are often too time-consuming for companies to maintain, so they’ll do a few surveys and then abandon the practice. With PDF Fillable Forms, you can automate the process of gathering customer feedback, making it much easier for you to stay on top of things.

7. Integrate PDF Fillable Forms into Existing Software Platforms

PDF Fillable Forms are designed to be integrated into existing software platforms, such as Salesforce, Dropbox, Gmail, and others. The data will be available in other applications, such as customer relationship management (CRM) tools or accounting software. 

For example, you can incorporate PDF Fillable Forms into your Salesforce CRM platform where your sales representatives can fill out form fields on their mobile devices while they’re out in the field and send them directly back to your company’s server.

The variety of ways a PDF form filler is beneficial to you and your customers is impressive, and they can be a powerful tool to use in your marketing strategy. The best part is that they require zero design skills, so creating them is an incredibly affordable way to promote your business, no matter how big or small!

About the author


Indriyas Wahyuni

Indriyas is Outreach Manager of Adobe. When she’s not writing, she’s playing with her cats and making content for her blog.