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About Amy Zirkle

Amy Zirkle is Vice President, Industry Affairs with the Electronic Transactions Association (ETA).  She oversees the critical relationships between ETA member companies and the association, as well as ETA’s education and professional credentialing programs.  Ms. Zirkle is an industry thought leader on business policy issues arising in the payments technology space, and represents the association before external organizations including industry forums, think tanks, and standards setting organizations.


Cash – once the king of consumer payments – has been losing market share to electronic payments methods that deliver fast and secure experiences for consumers and merchants.  Any business that sells goods or services to consumers — online or in person — must decide what forms of payment to accept.  Given that consumer preferences […]