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About Assaf Dudai

Assaf Dudai is the head of content for eTraffic, a Web marketing agency specializing in SEO and content for B2B companies. Assaf is writing on all things relating to online marketing, from content to personalization to distribution and personal branding. You can connect with Assaf on LinkedIn


The key to successful marketing is sending the right message to the right audience at the right time. If you’re doing business online, you need to send the message to a very large audience, so marketing automation fits into that equation quite comfortably. Marketing automation has been playing an increasing role in the life of […]