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Articles by Gillian Meier

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Internet Marketing has grown phenomenally over the last few years but the shift has quite clearly moved to a market that is driven by the consumer and that is no longer dictated by journalists and corporates. Online consumers are responding more favourably to non-intrusive, relevant and socially attractive campaigns and have quite frankly had enough […]

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Social Media Optimization (SMO) and SEO (Search Engine Optimization) are the latest buzz words amongst webmasters and marketers.  Everyone’s competing for that top spot on the search engine results page, but with so many racing to overtake the one in front of them, website owners are becoming desperate and are ‘clutching at straws’ to try […]

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