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Articles by Jason Falls

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We’re at a point in the evolution of the information age, the age of self-publishing, Web 2.0 or whatever we want to label where we are in our increasingly wired world, that, if we do not establish some parameters of behavior, we’ll lose it all. This notion struck me as I read an article by […]

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Case studies always present the best inspiration. It’s not that we’re necessarily an imitation society but knowing that something worked once makes us more confident in trying it ourselves. On Friday, I was presented with a powerful example of how one person, who readily admitted she was new to social media and feels, “half of […]

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