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Articles by Jonathan Cox

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Last time, we talked about the four major categories of marketing and the importance of balancing your marketing effort. So where do you begin? If you had the time and resources to only pursue one avenue of marketing, make it internet marketing; it’s one of the least expensive and most effective ways to get your […]

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An unspoken air of tension hangs over the populace. Whispers spread back and forth…”The market’s down, hard times are coming.” Sound familiar? There’s a lot of negativity about the state of the market right now, but let’s look past the gossip and examine the facts. All markets fluctuate to varying degrees. Economic cycles come and […]

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