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Articles by Lindsay Glass

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1. Heading. This is the most important part of your Ad. The heading is what potential visitors see first when looking at various search results. The better the visitor can identify with your heading the more likely they are to click on your ad and visit your web site. Keep in mind that you headline […]

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The one assumption you need to make to follow along with me in this article is “People Buy People.” It can be a hard concept for many people to understand and agree with. However, millions of spent dollars have proven this premise to me, so I consider it more of a law than a theory.

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People always ask me how the syndication of press releases and book-marking your blog in many of the social book-marking sites can possibly generate traffic for your site. The other day I submitted a press release to thousands of online sources for a client. As part of my regular routine, I then put the release […]

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