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About Sandy Barger

Sandy Barger is Partner and CMO with Chief Outsiders, the nation’s largest and fastest-growing fractional CMO group. She works with B2B and B2C companies on product development, go-to-market strategies and lead generation. More info at www.chiefoutsiders.com.

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A February survey (here) of Chief Marketing Officers (CMOs) with experience across both Fortune 500 and emerging brands shows the strong trend toward digital advertising will continue, with 80% of CMOs expecting to increase digital spending in 2020. A few weeks later Covid-19 hit and digital became even more of an influence. Social distancing and […]

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