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About Sue Tabbitt

Sue Tabbitt is a freelance a journalist and editor, based in the U.K., where she has been covering the IT, telecoms and general business markets for more than 20 years. Used with the permission of The Cisco Network.

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For retailers, AR and VR technology holds great potential – a chance to bridge the divide between digital and physical stores. One technology company using this is London-based startup GoInStore, creator of a pioneering ‘first person’ shopping experience for online customers. Co-founder André Hordagoda notes that there is typically a 10-fold difference between the conversion of […]

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From managing traffic jams during huge sporting events to detecting water leaks in home, the Internet of Things (IoT) is transforming the way people live all over the world. It’s this kind of technology that’s making everyday life easier that will be showcased during the upcoming IoT Solutions World Congress in Barcelona. So how far has IoT come in […]

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Thanks to the global frenzy around Pokémon GO, augmented and virtual reality (AR and VR) technology have become very hot property. “The impact is profound. This is week one of the next 10 years,” claims Ian Hetherington, CEO and founder of 3D mapping company eeGeo in Dundee, Scotland. “We thought the leap from 2D to 3D graphics […]

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The world of love could teach retailers a thing or two about how to put the passion back into customer relationships. Think about it. A successful online dating site adapts quickly to customer preferences, serving up better and better matches all the time. Weak matches, reintroduction to propositions that have previously been rejected, and failure […]

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In congested cities, smart transport (connected vehicles and infrastructure) has great potential to reduce bottlenecks, cut carbon emissions, and save people a lot of time and stress. Street lights, pop-up bollards and other traffic control devices can be controlled remotely in response to traffic flow issues, adverse weather conditions, or in emergencies. The U.K. is […]

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The travel industry is currently alight with technology activity – particularly in the area of mobile apps, and even more so where these intersect with consumers’ shown preferences and social commentary. It reflects a shift in the way people choose and report back on holidays, which has largely moved online and gone mobile. In research […]

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Over the last few years, consumerism has taken a hit as a new Sharing Economy has blossomed. Definitions of this vary. In its broadest form, it’s where members of the public harness the wide reach of the Internet to borrow, swap and recycle things, buy and sell second-hand goods, or trade personal resources. It’s become […]

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As mobile technology increasingly becomes the default mode of access to information and services, and for collecting real-time data right where the action is, one of the biggest challenges is how to keep devices running for longer. Typically the more intelligent the mobile device, the faster the battery drains – which in turn limits mobile […]

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Experts have plenty of ideas about what will constitute the next wave of the Internet and mobile communications. But in the ‘Pervasive Computing’ department of City University London  in the U.K., Professor Adrian Cheok and his team are certain this will involve a fuller sensory experience – involving smell, taste and touch. It is a […]

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The accessibility of growing levels of crowdfunding is giving rise to some outstanding technology innovation. This is particularly the case in the UK where the investment-seeking practice has become widespread as a means of turning bold ideas into marketable products. Crowdfunding is a means by which large numbers of individuals are invited to invest small […]

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