Data visualisation is a graphical representation of information and data. The data that is captured can be visualised using graphics such as graphs, maps and...
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Interconnectivity makes the world go round in this digital age. As such, social media marketing is an indispensable strategy for businesses to reach their...
Social media has become the most powerful force in the marketing universe in the last decade. It’s not a surprise given the fact that networks like Facebook...
Running a successful LinkedIn marketing campaign is a super challenging task, especially because you’ll be mainly dealing with clients rather than average...
In the world we are living in today, we are always surrounded by pictures and videos. Billboards that were once paper posters stuck to walls are now large LED...
The mention of marketing most likely brings to mind relatively modern industry elements such as digital advertising, data analysis, social media activity and...
Email is a direct marketing superpower, but it’s not your grandpa’s email anymore. Grandpa ran through the early email landscape scooping up leads at will with...
The essence of marketing is to take advantage of new channels to help you reach prospects and clients, alike. Moreover, with increased access and usage of the...
Content marketing is a term that covers most of the strategies, tactics, and techniques that are used by companies to promote their businesses online. The main...
Gen Z cohort is slowly entering the marketing landscape and has started to replace the Millennials. The purchasing power of Gen Z audiences has been estimated...