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The digital age is upon is, and it is rapidly encapsulating every sphere of life, providing numerous blessings and advancements. Technology is continuously changing the world around us. A person sitting in one corner of the globe can easily interact with people on the opposite side.   For business owners, the internet is presenting countless […]

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Yes, we’re already halfway through the year.  But Facebook advertising is always evolving. New products, features, and strategies develop all the time. With that in mind, as an advertiser, it’s crucial to stay up-to-date on the exciting opportunities to market your product and brand on the biggest social platform in the world. In this article, […]

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In the 21st century, marketing has at last reached its final frontier by fully acknowledging the age of individuality. The “one-size-fits-all” approach is considered outdated as the primary focus of marketing campaigns shifted from making sales to making customers and users happy. Just as it should be. Marketing practices are complex by nature, but if […]

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How to Stay More Anonymous Online
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It’s no surprise that the use of cloud storage has grown exponentially over the past few years. Many businesses and enterprises have moved to the cloud and they are continuously benefiting from its increasing versatility and demand. Before the cloud, saving files or data was pretty straightforward. All you had to do is save them […]

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An effective landing page is the foundation of successful online marketing. It is something that CONVERTS! In creating an ad online, the main goal is to make people visit your page after they go through your ads and you want them to take action. That’s exactly what a landing page does for you. A good, […]

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How to Get the Balance Right in SMS Marketing
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More than half of the downloads in app stores are conducted through a simple search in the store, so you should remember that your target audience will simply browse various apps to find what it is looking for. All your efforts, costly tools and a team of professionals will be useless if you don’t concentrate […]

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1 million of active users join various social media platforms everyday – nowadays there are about 3.03 billion active users worldwide. It’s criminal to ignore such a large audience, and brands already know that – they are not paying $40 billion for nothing. And that’s just money spent on social media advertising, not mentioning investments […]

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CEOs with the Greatest Impact on Growth
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Basic etiquette during video conferencing is challenging for some people. In reality, this shouldn’t be any different from how you’d act during a face-to-face meeting. Unfortunately, a lot of people forget how to act because they think they’re in a room alone. Here are a few things you need to remember: Phone vs. Conference Phone […]

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If you think that owned media is enough to help you acquire your customer’s trust, compliance, and engagement, then you have yet to fully grasp the real advantages presented by user-generated content. Brand-owned media or content has the tendency to be product-focused, technical and subjectively in favor of your business alone. As a consequence, your […]

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Europe includes a number of countries that offer an advantageous tax system in terms of income taxation and other taxes for companies. One popular example is Cyprus, although there are more countries in Europe with similar characteristics. Foreign investors will often seek out the most suitable jurisdiction for their taxation purposes and the ones that […]

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Cybersecurity is the most important feature of an eCommerce business. Without that, the business and its customers are like an open window for cybersecurity threats. Cyber breaches impose increased vulnerability and cause considerable financial losses to businesses as well as individuals. The absence of an adequate cybersecurity protocol in a business process manifests endangerments such […]

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In 2018, the marketing environment is extremely fast-paced, competitive, and complex. Why is it so? Well, we’re experiencing major technological breakthroughs and shifts (cryptocurrencies, new digital technology, a shift in the economy, etc.). If you’re an entrepreneur, marketer, blogger, or small businessman, you’re probably aware that great wins require a great deal of attention, knowledge, […]

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