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About Amanda Bowman

Amanda Bowman works in customer service at crowdspring, one of the world’s leading marketplaces for crowdsourced logo design, web design, graphic design, product design, and company naming services.  Amanda helps guide crowdspring customers through the easy process of obtaining affordable, high-quality custom artwork and content for their business.

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Brand identity constantly evolves and changes in public opinion and bad press can tarnish a company’s brand. That’s exactly what happened with Uber when it rebranded for the second time in three years. The Uber brand became associated with negative attention rather than a positive brand experience, and its existing branding was undermining Uber’s marketing […]

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Color has a deep and often subconscious effect on our behavior. According to a study examining the effect of color on sales, 92.6% of people surveyed by the CCI: Institute for Color Research said that color was the most important factor when purchasing products. How you use color in your business can affect the success […]

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