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About Julia McCoy

Julia McCoy is a writer and entrepreneur. She created three businesses and wrote a book at 16; at 20, she dropped out of nursing school to teach herself online writing and start Express Writers. Today, her content agency has more than 70 writers and thousands of worldwide clients. Julia hosts The Write Podcast and #ContentWritingChat, and is the bestselling author of So You Think You Can Write? The Definitive Guide to Successful Online Writing. Follow her on Twitter and Facebook.

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Right now, Pinterest is the fastest growing social media platform when it comes to user numbers. Compared to Facebook’s six percent member growth, Pinterest experienced a huge 57 percent jump in members last year and many sources are projecting that the site will hit 50 million active users by the end of 2016. Currently, Pinterest […]

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When you set out to build a house, there are a few things you need to pay careful attention to. One of these things is the foundation: it should be solid enough to support the weight of the house. The other is the framing of the house: it should be open enough to accommodate traffic […]

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Today, the word “backlink” probably makes most marketers who are in the know think of spammy sites and black-hat SEO. Why? Well, not too long ago, sneaky SEOs used purchased or manipulatively constructed backlinks to create webs to trap users and search engines and artificially boost the ranking of their sites. In some places around […]

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Content marketing is one of the most important avenues that companies can use today to attract and maintain a solid customer base and the demand for visual and interactive content is skyrocketing quickly. In fact, according to a recent Hubspot study, 86 percent of would-be buyers expressed an increased interest in accessing interactive/visual content on […]

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Let’s face it: content creation can be tough. Between coming up with new topics and crafting material that appeals to a specific target audience and works on a given platform, content marketing is a time-consuming and challenging process. Because of this, many marketers (understandably) choose to curate content rather than create it. While curating content […]

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Wondering why your content marketing efforts no longer work? Even when you make a solid effort to create and publish regular posts on your blog or website? Maybe you’re stuck in the old mindset. Hello, Rip Van Winkle: let’s discuss what’s really going on in the world of SEO content today. Content used to depend […]

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You’ve taken time to craft great content and post regularly on social media for the last few months: but you’ve barely stirred any conversations or comments. What could be wrong? You do all it takes to create impeccable content for social media, but your efforts barely make it on the social scene. Worry no more […]

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“Will my content generate revenue?” You’ve taken your time and created great content that your audience will love. But, a cloud of doubt still lingers in your mind. The moment you hit the ‘publish’ button, you begin to wonder if your content will meet your revenue goals. It’s important for you to know how to […]

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Think of this crazy fact. If you were a copywriter in high school, you probably got in a lot of trouble. So why, if you put those words together today, does it becomes a respectable career? What exactly is a copywriter today? Defining Copy in General (What Do Copywriters Do Every Day?) To understand copywriting, […]

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If you use Reddit for topic or audience research, it’s likely you’ve stumbled across a feed marked “TL;DR” before. And, if you’re like most marketers or Reddit users, you probably scratched your head and wondered what the heck “TL;DR” meant. Luckily, you’re not alone. TL;DR isn’t secret code for a tech product you’ve never heard […]

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If you’re sick and tired of Siri telling you “I’m sorry, I didn’t catch that,” or “I’m sorry, I seem to have lost my connection,” or even, “I can’t do that,” then this news is for you. Just a few weeks ago, Google announced a groundbreaking new product. The product is called Allo, and it […]

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What’s the most important part of your content? It could be your call to action. A call to action does more than just direct your readers toward a certain action – it can also help you make more sales, increase reader engagement and produce more conversions. If you’ve been struggling to write great calls to […]

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If you identify as a writer, digital marketer, or SEO expert, it’s likely that you’re at least moderately familiar with the importance of mobile optimization. Last year, mobile search numbers surpassed desktop search numbers for the first time in history and there’s no sign this trend will reverse. Because of this, companies have been placing […]

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Meta descriptions and title tags: they’re difficult, yet critically important aspects of SEO. Designed to provide readers and search engines with a preview of a page’s content, “metas” are simply too important to do badly. Luckily, Google just made these elusive little lines a bit more forgiving for SEOs everywhere by increasing the character limit […]

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Social media is great, isn’t it? And scheduling social posts is so much better, especially when you’re insanely busy. You can schedule all of your Twitter, Google+, Facebook and LinkedIn posts with various tools, but what about the latest social channels for business: Pinterest and Instagram? You’ve looked and looked and just can’t find any […]

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