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SMBs or Small-to-Medium businesses represent most of the businesses in the US. This means that there are also a lot of SMB marketing opportunities. But SMB marketing isn’t as easy as marketing for a huge company. A good percentage (30%) of SMBs fail within two years. But what is an SMB? The Small Business Administration […]

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9 Important Content Marketing KPIs That Can Predict the Success of Your Campaign
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Content marketing has proven to be one of the most effective methods of generating leads online. Therefore, it comes as no surprise that business owners are incorporating content marketing strategies into their overall marketing plans.  According to one study, ecommerce could grow by about 20% in 2022. Many ecommerce sites now have valuable content that […]

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Test automation tool Selenium was developed in the year 2004 by ThoughtWorks for their internal usage. Since then it has emerged as one of the most widely used automation tools in the market.  In this article, we will see the problems associated with Selenium and the reasons why Selenium should still be your preferred choice […]

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There’s no question that the coronavirus pandemic has catapulted people into rethinking how they manage their finances. Even those who have kept a consistent stream of income are considering how to build more robust savings with the uncertainty of what the future holds.  A recent study dove into the details around what Americans began searching […]

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