Article Marketing Linking Strategies Writing/Content

How to Improve Your Article Ranking – The Beginners Guide

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I recently tried to find some articles on how to improve my article ranking, but there wasn’t really any material available for beginners (like me). So I decided to write it myself. What I’m going to share are the basics you need to understand in order to get your first visitors from Google (or other search engines). First of all, let’s start with what we’re actually talking about here since article ranking could mean different things to different people and I don’t want you to be confused about that.

Research Keywords

In order to rank higher in Google, your articles need keywords. Keywords are search terms that will be found in the text of your post. If you have more keywords than other posts, then you are more likely to rank higher.

Keyword research is a key component in search engine optimization and provides valuable insights into what people are looking for on the web. There are many keyword research tools out there and they all serve different purposes depending on how much time and effort you want to put into it.

Write Well

In order to rank high on search engines, you need to find keywords that are relevant and are searched by many people. You need your content to be highly relevant for these keywords but also make sense for the context of the page. It is important that you use the keyword enough times throughout your content without overusing it because this will make it seem like spam.

Focus on Original Content

One of the ways you can improve your article ranking on Google is by providing original content. If you have a blog, take time to research and write about topics that are relevant for your audience. You will want to make sure that you spend enough time researching the topic before publishing it. You also want to make sure that you do not plagiarize any material from other sources because this could cause Google’s algorithm to penalize your page rank.

It takes time and effort but if done correctly, the original content will lead an increase in clicks and views over time which will eventually lead an increase in traffic and rankings on search engines.

Include a Title and Meta Description

If you are a blogger and you want to rank better in search engine results, the first thing you should do is create an optimized title. This will help your post stand out from the rest.

The next step is adding a meta description. It’s one of the snippets that shows up below your title on the search engine result pages (SERP). It should be between 150-160 characters and it should summarize what your post is about without giving away any spoilers.

Read the Articles You Link To

Reading these articles will help you get a better understanding of how the ranking algorithm works and what you can do to improve your ranking. This is especially helpful if your goal is to rank for an important keyword. If that’s not your goal, then there are other ways you can make sure people find your content. Make sure to include your keywords in both the title and in the first sentence or two of your post. These first few words are often used by search engines when determining which posts appear at the top of search results pages, so it’s important that they reflect what people would be searching for on Google.

The length of time a blog post has been up also affecting its rankings, with newer posts generally getting higher rankings than older ones. That means if you have an old post with good information on it but low rankings, try refreshing it by adding new information or commentary on what’s changed since it was first published. And finally, make sure to link back to relevant posts within your own blog whenever possible!

Add Backlinks

The first step is to find blogs in your niche and see if they accept guest posts. If you find a blog that accepts guest articles, the next step is to create a compelling title for your post. Try including keywords that your target audience might use when searching for information on the topic you’re writing about. Once you have an engaging title, write a compelling introduction paragraph and include a summary at the end of your post with links back to other articles on your site.

Use SEO Tools

If you’re looking to improve your ranking, it can help to use some SEO tools. There are many free ones that you can use on your own time and at your own leisure. One such tool is Moz’s Open Site Explorer, which allows for a more in-depth analysis of the competition and how well you are doing against them.

Be Consistent

The best way to improve your ranking is to be consistent. If you are writing daily, even if the content is not as high quality, it will build up over time and make a difference in the long run. Consistency also helps you stay motivated.


You have written an article, and now you want to know how to improve your article ranking on the search engine result pages (SERPs). Well, there are plenty of tips and tricks out there that can help you achieve your goal, but the most basic one remains: the more people link back to your article and tell other people about it, the higher it will be ranked in the SERPs.

About the author


Masudul Herry

Masudul Herry is a freelance SEO specialist with expertise in On-Page SEO, Pinterest Marketing, and Lead generation. He has worked with lots of clients internationally and locally in these sectors since 2017.