How Company Leaders Can Motivate Their Staff Members

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A strong team can provide growth for the company. A group, however, is only as strong as its leader. A leader will give the team direction and goals to assist them in moving in the right direction.

Leaders worldwide have different styles and can benefit a team in multiple ways. A strong leader can motivate the team in difficult times, reach the desired goals and boost team morality and productivity.

Many might argue that leadership is a skill that only a few possess. Zippia says only 10% of U.S. managers are seen as leaders. This leaves employees a small opportunity to work and grow with a business leader. 

There are a variety of benefits that every benefit can access by simply providing a platform for managers to become leaders. The average manager can become a great leader using online courses and training sessions to change their mentality and mindset.

Why Motivated Staff Is Crucial

A motivated team will provide better results at a higher rate, leading to business and employee growth. Motivated staff will take the initiative, make quick and confident calls, and will be able to create innovative and creative solutions to many upcoming problems. 

While many argue that employee motivation lies with the individuals themselves, strong leaders will take the burden on their shoulders to motivate and encourage their employees to reach the possible heights within the company. 

There are multiple methods that leaders can use to improve and grow company culture. This will lead to an increase in motivation and a boost in morale which will provide excellent results for the company. 

How to Boost the Staff Morale

Every leader will have their methods to motivate and encourage their team. These methods must, however, fall inside the company policies and should be communicated to the entire team at all times. 

Working from Home

Providing the team to work from home at least twice a week will increase productivity. The individuals will have the freedom to complete the tasks at home. The aim here is to give individuals freedom and an opportunity to learn how to manage themselves. 

Working from home can be rewarded once the team or employees achieve their weekly goals or tasks. The one day they receive will provide them with a great sense of achievement, and the entire team will pursue the reward, boosting employee motivation and morale. 

Preventing Burnout 

Strong leaders will have the knowledge and skills to balance work and personal life perfectly. The leader will use a variety of rewards, such as working from home or half-day working days, to ensure that every individual obtains the necessary rest they need. 

Nearly three out of every five employees experience the negative impact of work-related stress. This leads to demotivated, uninteresting, and need more energy among employees. This will leave more than half of the workforce underperforming and not finishing the tasks and objectives handed to them. 

A good leader can identify employee burnout or create a safe company culture where employees can raise their voices when feeling burnout. 

Company Culture

Company culture refers to the rules, regulations, and methods of obtaining success within the business. Company culture is how employees view their tasks and how the entire team views the goals and direction of a company. 

In the current era of the millennials and gen z taking the workforce by storm, companies must identify critical areas within the business that will provide a healthy and exciting company culture.

According to daily business news, company culture will increase employee retention, allowing Gen Zers to grow. These individuals emphasize their occupation satisfaction over their salary expectations. 


Incentives are another reward system that will motivate employees to reach their objectives. These incentives will be provided to a team or employee when they achieve set goals or a group of tasks the leader supplied. 

Incentives can be financial or non-monetary. Monetary incentives such as financial bonuses or gift cards are great rewards that motivate the team to complete specific tasks. Non-monetary and traveling incentives will create a robust competitive culture within the group. A destination that every employee desires to visit, all expenses paid, will boost the employee’s morale and productivity. 

Incentives can save the company money and increase sales. A simple reward in front of other employees can build a strong culture allowing the leader to lead and guide every employee under them to greatness within the company. 

Final Consideration 

A strong leader can motivate, encourage and lead a team from the front. The manager will have the necessary skills and knowledge to ensure that the team is inspired to increase their productivity and ability to complete tasks that will create a healthy company culture. 

The leader will use various methods, such as monetary or non-monetary incentives, as a reward system to ensure that the team has goals that will provide the employees with a target to work towards. 

Leaders are made. Companies can use education, training, and other platforms to build strong leaders to lead the business to a highly successful company. 

About the author


Brian Wallace

Brian Wallace is the Founder and President of NowSourcing, an industry leading infographic design agency based in Louisville, KY and Cincinnati, OH which works with companies that range from startups to Fortune 500s. Brian also runs #LinkedInLocal events nationwide, and hosts the Next Action Podcast.  Brian has been named a Google Small Business Advisor for 2016-present and joined the SXSW Advisory Board in 2019.