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About Alona Shalieieva

Alona is a digital marketer working in the lead generation niche. Having worked for several agencies and startups, she now has extensive experience in email marketing, outreach and communication. It helps her see lead generation from a different perspective, implying that new technologies offer new opportunities. She tries to share it with the marketing community.


LinkedIn has shifted from a networking platform to a site where one can do sales prospecting. Why? The rationale is that it has social media features and business ideas in one place. That way, people can cooperate and discuss business-related issues.  Imagine that 40% of marketers underline this media is the most effective social media […]