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Articles by John Carroll

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Website Design is an issue every business confronts. Most businesses address the need either by hiring a freelancer, a college student, friend, or a design company. The process of web design can be expensive and extremely frustrating and lead to a never-ending mound of service fees. These obstacles have led many companies, such as Intuit, […]

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Let’s face it: SEO is complicated. It involves hundreds of variables and is a continual process of adjustments and building authority over time. It requires experience, deliberate decision-making and a fine mixture of art, science, and research. In addition, proper SEO is not cheap and, perhaps the worse part, it’s hard to know if an […]

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Everyone wants to be “on the top page of Google”. Most businesses think that if they reach the top of these powerful search engines, they will get new customers and gain an enormous amount of exposure. The truth is the internet can be the most powerful marketing outlet your business has ever known IF you […]

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Take this one question quiz: What should be the first step in developing a website? 1. Creating a design to use as a basis, 2. Deciding how the content needs to be integrated and managed, 3. Gathering content from corporate collateral, 4. Developing a strategic plan for your specific needs, or 5. Choose the most […]

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