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Articles by Melissa Fach

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In this line of work the goal is to do what is best for the client. The client needs better rankings, a more appealing web site, an optimized web site and increased sales. Unfortunately, there are times when the group of people trying to make this happen just cannot get along. I think there are some […]

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Well, first it is important to say that the phrase “Web 2.0″ was coined in 2004 by O’Reilly Media, Inc. So, how can Web 2.0 help you? Basically it can allow you to use some free, but very popular, aspects of the net to advertise your business, products and/or services. You have several ways to […]

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I have written about how much blogging has helped my business and also become beneficial to me personally, but there are still many businesses that fail to see how a blog can dramatically help their company and they fail to see the purpose of a blog. Every business, consultant, employee and even non-employees have knowledge […]

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To really create an effective Internet marketing campaign there are fours areas that need a lot of focus and a lot of carefully-thought-out detail: The Color Design and Presentation of A Web Site The Navigation of a Web Site The Copy/Web Content The Optimization Strategy(ies) Creating a web environment the customer can trust is crucial […]

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