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About Sara Davis

Sara is the VP of Growth for CanIRank, and a marketer at heart. ... A storyteller, author, speaker, and growth hacker by trade - Sara believes in a world where marketing can be used to further humanity by telling stories that matter.


Selling software as a service (SaaS) has always required a unique approach. It’s fundamentally different than selling consumer goods like soap or industrial products like steel. Yet, it is different from classic intangible services like banking and insurance. To help new SaaS marketers get up to speed, use our quick guide. 1. You’re marketing a […]