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Coworking has been revolutionizing the work culture across the globe for the past few years. And  India – a country with the second largest labor force in the world – also didn’t remain immune to the winds of this change. As the demand for shared office spaces increased throughout the country, it was felt more […]

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Traditionally, quantitative research is used in the back end of the marketing process to guide final decision making.  Typically, it uses large scale numbers that give businesses confidence in making investment decisions.  But quantitative research is a relevant marketing tool throughout the entirety of the product development cycle, not just to validate. Having significant numbers […]

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Digital Video Game Trends and Stats for 2018
SEO Targeting
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There are few digital marketing techniques more misunderstood than SEO. Sure, everyone’s heard of it. Everyone knows it’s important, no matter what industry your business is in. Most people know it stands for Search Engine Optimization. Most people also know that content plays the biggest role in how high a website ranks. But the inner […]

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