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FEATURED ARTICLE — April 29th, 2016

15 SEO Rules for Today’s Online Content Creator

If you want to succeed as a modern online content creator, it’s important to know a thing or two about good search engine optimization (SEO) practices.

SEO is the process of optimizing a website or content so that search engines and people can locate it and read it easier. The whole process of SEO has changed greatly since I stepped in, around 2011. (See my infographic timeline). For a writer, the rules of SEO are relatively simple. It revolves around good and natural writing skills. Back in 2011, I had to know things like calculating keyword density on every page I wrote. Today, it’s more about optimizing your headline, subheaders, and most importantly, writing well. Engaging headlines that are optimized for your reader matter more than stuffing them with keywords.

15 Guidelines
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BREAKING NEWS

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Snapchat Users Viewing 10 Billion Videos a Day: Report

Snapchat users are consuming an enormous amount of video content on a daily basis. According to a report from Bloomberg, users of the photo- and video-messaging app view 10 billion videos a day, a significant rise from just a few months ago when it was… Read More
Photo by Ben Scholzen.

LinkedIn Shares Jump After Surprisingly Impressive 1Q Results

LinkedIn pleased its investors Thursday evening with better-than-expected first quarter results. The professional social networking firm posted a 35 percent revenue increase year-over-year to $861 million and adjusted earnings per share of 74 cents —… Read More
Image by Sebastian Bergmann.

Yahoo Hands Starboard Four Seats on Board of Directors

Yahoo has forged a deal with its biggest critic and largest investor. The tech firm has handed activist investor Starboard Value LP four seats on its board of directors, ending an 18-month feud with the New York hedge fund firm. According to the New York… Read More

Technology News

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‘Contains Ads’ Designator Shows Up in Google Play

Google Play is now serving up a warning to users when an app includes advertising. Apps that this applies to will now be identified in the Google Play store with a ‘contains ads’ designator. An example of the new ‘Contains Ads’ designator. The… Read More
Lenovo:motorola

Former Googler Osterloh Back to Head Up New Division

Rick Osterloh A well-known face is coming back to Google to head up the tech company’s new hardware division. Former president of Motorola Rick Osterloh has signed on to run the new division that will include Google’s Nexus devices and Glass to nae… Read More
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Comcast’s NBCUniversal Snaps Up DreamWorks Animation for $3.8B

Comcast’s NBCUniversal is buying DreamWorks Animation for $3.8 billion, as the company looks to capitalize on the popularity of DreamWorks animated successes. The acquisition gives NBCUniversal a leg up in the ultra-competitive kids and family entertainment… Read More

SEO News

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What is Your SEO Approach for 2016?

Google makes about 300 small changes to its algorithm every year, with about one or two major algorithm rollouts coming every year. As such, the Google you knew in 2015 will not be the same Google as the next few months come and go. SEO strategists within… Read More
Image courtesy of ( David Castillo Dominici) / FreeDigitalPhotos.net

AdWords Parameters for Gaining Superior Campaign Data

Google AdWords is one of the most prominent and pronounced advertising mediums available to marketers today. Companies spend millions of dollars to get their ads seen by the individuals who search Google more than 3.5 billion times per day. The potential… Read More
http address shows online mobile websites or internet

How Google AMP Pages Will Impact SEO

“We want webpages with rich content like video, animations and graphics to work alongside smart ads, and to load instantaneously. We also want the same code to work across multiple platforms and devices so that content can appear everywhere in an instant—no… Read More

Social Media News

Facebook CEO Mark Zuckerberg at the office.

Facebook Proposes New Stock Class to Ensure Zuckerberg Remains in Control of Company

Facebook wants to ensure co-founder and CEO Mark Zuckerberg remains the driving force of the social network for many years to come. That is why the company is asking investors to back the creation of a new class of stock that will keep Zuckerberg in control… Read More
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Pinterest Debuts Featured Collections to Display More Localized Content

Pinterest is shining the spotlight on local and trending items with its newly-launched Featured Collections. The new tool, which, for now, is being rolled out only in the U.K., France, Germany, Brazil, and Japan for Web and Android users, enables users… Read More
Twitter front desk

Twitter Shares Take a Dive After 1Q Earnings Fall Short

Twitter may have added five million new users in its first quarter, but that was not enough to make up for reporting less revenue than expected. The social media firm on Tuesday night posted revenue of $595 million, falling far short of analysts’ estimates… Read More

Infographics

Business & Marketing News

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6 Facts About the Human Brain: How to Leverage it for Marketing Success

The first step to getting the right message across to your audience is by knowing how their brain processes information. The human brain is highly complex but, with a little understanding, you can learn to leverage its most basic workings to send out… Read More
phone book glasses

How Reading Good Literature Can Affect a Business Person’s Life

Reading imaginative literature has been linked with increased creativity and allows people to escape from the bonds of the real world, even if only for a short time. In fact, reading a good book can actually help you to understand the human condition… Read More
Writing, Blogging

Questions to Ask Before Redesign Your Website

Does your website suffer from “set it and forget it” syndrome? A website is the digital manifestation of your business and it requires review and re-design for continuous up-leveling of your brand. With the ever-changing landscape of technology, it… Read More

Other News

Image courtesy of (KROMKRATHOG)/ FreeDigitalPhotos.net

9 Alternative Stores to Sell Your Mobile Apps

Do you know how many apps are in the Android app store? More than 16.5 million and that total continues to increase at lightning speed. The easiest and most common route to selling your apps is to pay $25 to get listed on world’s largest app store:… Read More
virtual reality

Coming to a Headset Near You: The Virtual Reality Revolution

Major transitions in storytelling media are nothing new. In the 1920s, silent movies gave way to films with sound. In the 1940s and ’50s, televisions increasingly occupied the space in living rooms where radios once sat. With each transition, content… Read More
Apple image — The iPhone 5C.

FBI Unlikely to Share Info With Apple on iPhone Hack

Apple is unlikely to be hearing from the FBI anytime soon, at least when it comes to how it managed to break into the iPhone 5c of one of the San Bernardino attackers. Sources told ABC News that the agency plans to urge the White House to reject doing… Read More

PRESS RELEASES

Veeqo and Skippr

Instagram Marketing Webinar With Veeqo and Skippr

Want to increase traffic and sales to your e-commerce site using Instagram? If so, join Veeqo and Skippr’s Webinar this Friday as they discuss everything you need to know about Instagram Marketing. Instagram is massively underutilized by retailers and… Read More
BIG-i

Introducing BIG-i, the World’s Most Versatile Personal Robot

NEW YORK — Advances in technology have come a long way in making consumers’ lives easier, but the idea of a personal robot for the home has always been relegated to Sci-Fi … until now. BIG-i, the world’s smartest, fully interactive personal… Read More
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Lightning Fast Portable Power Bank Launches on Indiegogo

FREMONT, Calif. — March 9, 2016 — Simpiz, a developer of cutting-edge mobile products, announced the launch of the Indiegogo crowd-funding campaign for iTron, the fastest recharging portable charger/power bank in the world. The iTron’s 9,000mAh… Read More

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