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FEATURED ARTICLE — July 1st, 2015

The Latest Major Google Shifts: Why Your Content Must Be HTTPS

What exactly is HTTPS? Well, it’s a protocol used to establish a secure connection between a user and a server.

By enabling an HTTPS connection you create a trustworthy link between your server and the user, thereby making it virtually impossible for external parties to be privy to the information shared there.

Having an HTTPS connection might be even more important as recent statistics suggest that Google might be planning an update to their search algorithm that rewards sites that build around HTTPS. The question you have to ask yourself is, “Is my content HTTPS ready?”

What is HTTPS?

HTTPS stands for “Hyper Text Transfer Protocol Secure“, the bigger brother to our HTTP connections. What HTTPS does is allow for secure connections to be
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BREAKING NEWS

Technology News

Cloud Security

Film, TV Production Industries Waking Up to the Value of Cloud-Based Content Handling

You can expect futuristic vistas and cutting-edge technology on screen. Behind the scenes, however, the television and movie industries have lagged behind others in adopting new technology. Broadcasters, for example, have only started to get to grips […]
computer-repair

Why Is Your PC Running Slowly and What Can You Do About It?

It’s hard to believe that the now ubiquitous PC has been with us for more than 30 years. Over all those years, people have occasionally complained their PC is running slowly for one reason or another. That complaint has often been accompanied by […]
RFID_hand_1

Basics of Biohacking

Is your body not functioning the way you want it to?  How much time out of your daily schedule do you relinquish for exercise?  Are you tired of moving heaven and earth to support that bag of chemicals and water?  Do you wish you could enhance your […]

SEO News

Image courtesy of (Stuart Miles)/ FreeDigitalPhotos.net

Conducting Keyword Research for Your Content Marketing Campaign

Keyword research and keyword optimization are not dead, although their use in SEO has evolved in recent years. The experienced content marketer understands the importance of keywords, not only in search optimization but also in content promotion and in […]
ecommerce

Will Google Let People Buy Directly From Search Results?

Google is making yet another change that could be excellent news for many businesses. How so? Google is adding a “buy” feature directly within search results to encourage searchers to buy the product they are looking for. This will benefit many small […]
Image courtesy of (arztsamui)/ FreeDigitalPhotos.net

Five Tips that Boost Sales and Search Rankings for eCommerce Sites

I’ve had my fair share of conversations with eCommerce site owners. The two issues that seem to always come up during the course of our discussions are search engine optimization (SEO) and sales. Frankly, some get it and some just don’t. Truthfully, […]

Social Media News

marketing--business

Four Ways to Make More Money With Social Media Marketing

I’m sure you’ve heard plenty of stories about how people built million-dollar empires overnight using Facebook. But if you ask real business owners, the fact is, many of them haven’t figured out the “Facebook thing” and how […]
Flickr photo by Maria Elena

Facebook Changes Algorithm to Surface Videos You’ll Actually Enjoy

In a further bid to be the one-stop online shop for all of your needs, Facebook has again tweaked its algorithm, this time to bring its members videos they actually want to watch. Facebook has updated its news feed ranking to track which videos you expand […]
Facebook Lite

Facebook Lite Launches in India, the Philippines

Facebook Lite is now available in India and the Philippines. The stripped down version of its app for Android phone owners launched today in the two countries, giving users of the social network there more connectivity choices. Facebook Lite, which uses […]

Infographics

Business & Marketing News

Image courtesy of (Jomphong)/FreeDigitalPhotos.net

Business Writing Tools


Writing quality content suitable for a business setting is essential, especially if you want to effectively promote your business’ brand and gain profit. The right business writing tools makes the whole task easier and more efficient. Business writing […]
ecommerce

The Pyschological Side of eCommerce

All of us visit supermarkets from time to time and we all tend to buy more than we intended to, even if we have a list. These impulsive purchases are usually products you don’t really need. “So I have bread, eggs, milk… and I’ll also take this […]
content_marketing

Content Marketing Tools for Unique Content Generation

Unique, high-quality content is at the forefront of every marketer’s mind these days, and with good reason. Most of us have heard the words “content is king” more times than can we care to admit. Every marketing website, blog, podcast, […]

Other News

Samsung image

Samsung Tops Reputable Tech Company List in U.S.

  Which technology company has the best reputation in the U.S. — Apple? Facebook? Not even close. Those living in the U.S consider Samsung to be the most reputable company, according to a new study. The report, released today by the Reputation […]
Image courtesy of  (sakhorn38)/ FreeDigitalPhotos.net

EU to Bring End to Mobile Roaming Charges in June 2017

The European Union will put an end to mobile roaming charges by 2017, enabling tourists to make calls across the 28 member states without having to worry about excessive fees. Image courtesy of (stockimages)/ FreeDigitalPhotos.net The change has been […]
Photo by Johannes Hemmerlein

Microsoft Gives Display Ads to AOL, Uber Buys Mapping Technology

Microsoft is narrowing its focus as evidenced by two deals Monday: one that will see AOL take on the software giant’s display advertising business and one in which Uber will acquire some of the firm’s map-generating technology. The changes are part […]

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