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What the Red Hat Breach Really Means for All of Us

The recent breach at Red Hat has shown us how even the most trusted organizations, that have been setting industry best practices for years, aren’t immune to serious data breaches.” Evidently, hackers accessed Red Hat’s internal consulting repositories and stole around 570GB of data from over 28,000 projects.  This data also includes what’s...

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Why Email Marketing Provides a Higher ROI Than Social Media (And Why You Should Care)

Let’s get real for a moment. You’ve spent hours creating the ideal Instagram carousel. You’ve run a TikTok campaign ad. You’ve even done LinkedIn posts. And… nothing happens! But what about that one email you want to send out? The one you were hesitant to send because it seemed “too salesy”? Chances are you will see new website visitors and new...

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Reducing Cart Abandonment with Smart Personalization

Cart abandonment is one of those ongoing challenges that every eCommerce brand faces, regardless of size or order. You get shoppers to your site, they browse, add products, and vanish right before checkout. It’s frustrating because it feels like a sale that was nearly there. But more importantly, it’s frequently a sign that the client experience...

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