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FEATURED ARTICLE — July 27th, 2016

How Gifographics Can Build Your Brand

When it comes to creating premium content that generates clicks, views, shares and ultimately, productive conversations between a brand and its fan base, the competition can be pretty tough.

Content based solely on text no longer does the trick; not today nor in 2016 when most audiences have a huge appetite for bite-sized chunks of information served in the most digestible manner, which usually involves the presence of smart, funny, well-placed visual cues.

In an attempt to stay on top of their game, content creators are turning their attention to innovative forms of visual content to keep pace with the new demands and expectations of their public. One amazing way to create an engaging graphic is with a gifographic.

What Are Gifographics and How Can They Help Your Brand?

Gifographics
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BREAKING NEWS

LinkedIn_and_PointDrive

LinkedIn Acquires PointDrive to Boost Sales Offerings

LinkedIn is buying sales packaging firm PointDrive to bolster its Sales Solutions portfolio. Although financial terms of the deal were not disclosed, PointDrive’s development and product teams will be relocating to LinkedIn’s San Francisco office. All… Read More
Twitter front desk

Lack of Advertising, Sluggish User Growth Continue to Plague Twitter

Twitter is having a hard time attracting advertising dollars. The social networking firm admitted in its second quarter results report that it is not getting a big enough slice of advertisers’ dollars — and shares dropped more than 11 percent in after-hours… Read More
iPhone SE

Apple Profits Slide 27 Percent, But Sales Beat Analysts’ Predictions

Apple profits were down 27 percent in its third quarter, but the iPhone maker still beat Wall Streets’ sales estimates. The company posted quarterly revenue of $42.4 billion and quarterly net income of $7.8 billion, or $1.42 per diluted share, a significant… Read More

Technology News

Microsoft Word update

Office 365 Update Brings Smart New Tools to Word, Outlook, PowerPoint

Word is getting a new researcher feature to make essays a whole lot easier to write. The researcher tool uses Bing Knowledge Graph to find appropriate content on the Internet and then adds it right to Word so you don’t have to leave your document to… Read More
Amazon Prime Air

Amazon Now Testing Its Delivery Drones in Britain

Amazon is teaming up with the British government to test drone delivery systems. A cross-Government team supported by the U.K. Civil Aviation Authority (CAA) has given Amazon the green light to test three forms of drone technology: Beyond line of… Read More
at&t

AT&T CEO Vows to Lead an Anti-Robocall ‘Strike Force’

AT&T CEO Randall Stephenson is ready to join the Federal Communications Commission in its fight against robocalls. Stephenson will head up a ‘strike force’ whose mission it is to think up and develop tools and solutions to deal with… Read More

SEO News

Image courtesy of (hywards) / FreeDigitalPhotos.net

How to Combine SEO and Social Media to Boost Your Authority

With the sheer number of similar businesses already in existence online, it can be hard for you to stand out from the crowd. Chances are, every tactic you plan to use has been used by another company. Nevertheless, this should not keep you from trying.… Read More
marketing--business

Why Tech Companies Should Switch to Inbound Marketing

My friend often says, “I love technology – you can sell it to anyone.” Technology has, over the past two decades, become the backbone of every industry, from agriculture to energy, from manufacturing to retail and from consumer goods to financial… Read More
Image courtesy of (KROMKRATHOG) / FreeDigitalPhotos.net

5 Crucial SEO Strategies for Small Businesses

Small business owners simply cannot afford not to practice a solid search engine optimization (SEO) strategy. The time to apply SEO is always now; businesses and brands that leave this important task for later will see their competitors getting quickly… Read More

Social Media News

facebook-140903_1280

A Publisher’s Guide to Facebook’s News Feed Updates

By now, many of you will have read about Facebook’s news feed updates, which were made public today. As well as listing ‘News Feed Values‘, there was also some news for publishers about how content is to be displayed in the news feed. These updates… Read More
Facebook Aquila

Facebook Successfully Tests Full-Scale Unmanned Drone

Facebook is celebrating the first flight of Aquila, the social network’s massive unmanned drone. Facebook’s Aquila drone. Until now, the company had been testing a much smaller version of the drone. But Thursday, the real Aquila, which has a wingspan… Read More
Image courtesy of (arztsamui)/ FreeDigitalPhotos.net

Facebook Updates Boost Awareness and Sales

“Simply put: we don’t build services to make money; we make money to build better services.”  – Mark Zuckerberg, Founder and CEO of Facebook Facebook is constantly improving on its platform by updating its algorithms, supplying new and exciting… Read More

Infographics

Business & Marketing News

ppc

The Worst Metric to Focus on First in PPC

Open any PPC analytics dashboard and you’ll start swimming in numbers. Which ones are important and which ones can be set aside? Many people focus on the click-through rate (CTR). That’s the proportion of how many people see your ad versus clicking… Read More
Photo Credit: Adikos via flickr (CC BY 2.0)

15 Ways a Web Copywriter Can Build Your Presence Online

For most online professionals, one of the largest challenges of today’s online economy is developing and maintaining a Web presence. Today, it’s not enough to simply create a website and get writing. Instead, online professionals need to invest the… Read More
video

Video Marketing Challenges: How to Overcome Them

A recent study done by surveying roughly 230 respondents (including marketing professionals and online consumers) suggests that although video usage numbers are increasing exponentially, 39 percent of the businesses are still not using video for their… Read More

Other News

content-is-king

Crafting Your Case for Content Marketing

Even if you know that content marketing is a valuable strategy, it’s not always as easy to convince other people of that fact. Between the expense involved and the downright foreignness of content marketing to most marketers, it can be difficult to… Read More
All 2017 model-year Ford cars, SUVs, light trucks and electrified vehicles to offer available SYNC® 3 voice-activated communications and entertainment system with popular smartphone integrations.

CarPlay, Android Auto Coming to all 2017 Ford Vehicles

Every 2017 Ford vehicle that rolls off the lot in the U.S. next year will be ready for deep integration with your Smartphone. Android Auto is built around Google Maps, Google Now and the ability to talk to Google. Ford cars, trucks and SUVs will be… Read More
Image by Sebastian Bergmann.

Verizon to Purchase Yahoo’s Internet Division in $4.83B All-Cash Deal

The race to acquire Yahoo is over and wireless giant Verizon is the winner. The company has agreed to acquire Yahoo’s Internet business for $4.83 billion in cash, an investment in Verizon’s digital advertising and media business. The purchase comes… Read More

PRESS RELEASES

Image courtesy of (hywards) / FreeDigitalPhotos.net

3 Initiatives to Improve Website Traffic with Thought Leadership

E-mail marketing, social media marketing, PPC advertising, the list goes on and on. Ultimately, the objective of all digital marketing tactics is to drive users to a brand’s website and convert them into loyal customers. Companies that implement digital… Read More
Image courtesy of (adamr)/ FreeDigitalPhotos.net

Gone in 60 seconds: Brits’ Patience With Technology Lasts Just 60 Seconds

Boise, ID, and Glasgow, UK – Brits’ patience with technology lasts 60 seconds on average before we lose our temper, according to new research from Crucial, the memory and storage experts. Crucial surveyed 2,000 Brits and revealed that slow technology… Read More
Courtesty: Death to The Stock Photo

FlexJobs Announces Top 35 Companies Hiring for Part-Time Remote Jobs

Boulder, CO, July 12, 2016—Nearly one in five workers work part-time in the U.S. and part-time work is expected to rise to 40 percent by 2020. To help job seekers interested in finding part-time remote jobs, today FlexJobs released a list of the Top… Read More

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