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FEATURED ARTICLE — May 5th, 2016

How to Use Visual Media to Boost Your Online and Offline Marketing Efforts

“Approximately 65 percent of the population are visual learners.” – Mind Tools, 1998

We are living in the age of visual marketing. People are keener to see and feel than to listen. Marketers are utilizing the power of visual marketing to drive in massive ROI and engagement.

Social Media Has Changed to Visual Social Media

Text-based marketing is slowly being replaced by visual marketing. In earlier days, blogs and websites were the major mediums to reach the desired audiences. A typical blog post was in the range of 600 to 800 words but, with the invention of Facebook and Twitter, we slowly entered the era of micro posts where much shorter status updates became the flow of marketing. Thereafter, image-sharing sites like Pinterest and Instagram started ruling the Web.
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Ford Sinks $182M Into Cloud Software Firm Pivotal

Ford is shelling out $182 million in seed funding for San Francisco cloud software firm Pivotal as the automotive company looks to bolster its own software capabilities. The size of Ford’s investment shows how much emphasis the company is placing on… Read More
Windows 10

Windows 10 Hits 300 Million Users Across the Globe

Microsoft’s Windows 10 is enjoying high adoption rates as users take advantage of the free upgrade offer that is set to expire this summer. As of this month, 300 million active devices are running Windows 10 — an increase of 100 million since February… Read More

Twitter-Owned Periscope Testing Ability to Save Broadcasts Indefinitely

Periscope is stepping up its game to stay competitive with rival Facebook. The live streaming app is following in Facebook’s footsteps by testing a feature that enables its users to permanently save their broadcasts — a tool that is handy for brands… Read More

Technology News

Netflix image

New Netflix Tool Lets You Control Streaming Quality, Data Usage

Netflix, as promised, has launched a tool enabling subscribers to control both the quality of the streaming and the amount of data they use on their mobile devices. Netflix image The entertainment streaming firm, back in March, promised to introduce a… Read More
Apple Music

Apple Music Undergoing Major Update: Report

Apple Music is about to receive a major facelift in a bid to entice more subscriptions. Apple plans to modify the service’s user interface in a bid to make it more intuitive to use, sources told Bloomberg. The tech titan will also move ahead on forging… Read More

Opera Ad-Blocking Technology for Web, Android Out of Beta

Opera is making an ad-less existence easier with ad-blocking technology integrated into its Web and Android browsers. The Internet firm today announced the launch of its ad-blocking technology — a feature that the company says speeds up webpage load… Read More

SEO News


What is Your SEO Approach for 2016?

Google makes about 300 small changes to its algorithm every year, with about one or two major algorithm rollouts coming every year. As such, the Google you knew in 2015 will not be the same Google as the next few months come and go. SEO strategists within… Read More
writing in note pad

15 SEO Rules for Today’s Online Content Creator

If you want to succeed as a modern online content creator, it’s important to know a thing or two about good search engine optimization (SEO) practices. SEO is the process of optimizing a website or content so that search engines and people can locate… Read More
Image courtesy of ( David Castillo Dominici) /

AdWords Parameters for Gaining Superior Campaign Data

Google AdWords is one of the most prominent and pronounced advertising mediums available to marketers today. Companies spend millions of dollars to get their ads seen by the individuals who search Google more than 3.5 billion times per day. The potential… Read More

Social Media News

Twitter logo

10 Must-Use Tools for Twitter Marketers

Twitter is probably the most effective social media platform for digital marketers. This is because it is fast-paced, convenient and lets you connect with people even if they haven’t followed you, exponentially increasing your network and outreach.… Read More
LinkedIn profile

How to Crush it With Lead Generation on LinkedIn Pulse

Blogging was promoted to be the promised land for entrepreneurs, business owners and marketers. Do you ever spend time crafting a brilliantly written article, posting it on your blog, only to hear the sound of crickets? So to boost the number of people… Read More

How Facebook Will Forever Transform Business

“If we’re trying to build a world-class News Feed, and a world-class messaging product, and a world-class search product, and a world-class ad system, and invent virtual reality, and build drones, I can’t write every line of code.”  – Mark… Read More


Business & Marketing News


7 Indispensable Ways to Increase Your eCommerce Customer Base

As the eCommerce market grows and the digital age becomes an inseparable aspect of everyone’s lives, eCommerce retailers should ensure they meet the growing demands and expectations of customers. Customers want businesses to enhance their shopping experience… Read More
Photo Credit: Adikos via flickr (CC BY 2.0)

How to Write Engaging Titles and Descriptions For Your eCommerce Products

Those who run eCommerce stores know that developing a successful business online is largely dependent upon how good you can make your product descriptions and titles. eCommerce relies heavily upon a business’s ability attract customers through vivid… Read More
Writing, Blogging

How Long Is Long Enough?

When it comes to the optimal length of copy for websites, e-mails, ads, letters, and brochures, it seems that every businessperson is an expert. The problem is that what most people view as expertise is actually just personal preference or learned prejudice. The… Read More

Other News

Image courtesy of (Stuart Miles) /

9 Amazing Landing Page Design Tips to Boost Your Conversions

When it comes to creating a landing page, design is everything. There is no exact formula to design a perfect landing page but, there are some proven tips you can follow to design your page for maximum conversions. Most people wrongly believe that aesthetics… Read More
Yoky Matsuoka
- Courtesy of the John D. and Catherine T. MacArthur Foundation

Apple Hires Google X Co-Founder and Former Nest Tech Boss to Bolster its Health Initiatives

Apple is looking to give its health-care suite a boost with its most recent hire: Google X co-founder and former Nest vice-president Yoky Matsuoka. According to a report from Fortune, Matsuoka will be reporting to Apple COO Jeff Williams, who heads up… Read More
Pacifica minivan

Google Partners With Fiat Chrysler on Self-Driving Vehicle Project

Google has a new autonomous driving partner. The tech firm is teaming up with Fiat Chrysler Automotive (FCA) to build 100 self-driving prototypes of the 2017 Pacifica minivan. The new partnership will more than double Google’s current fleet of self-driving… Read More


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Brinno TLC200 PRO; World’s FIRST Instant, High Dynamic Range, Time Lapse Video Camera

Palm City, FL., – Capture breathtaking High Dynamic Range (HDR), time lapse video in any light with the brinnoUSA Time Lapse Camera 200 Pro (TLC200 Pro). This upgrade from the classic TLC200 is the world’s FIRST HDR time lapse video camera. The… Read More
Screen Shot 2016-05-02 at 1.48.32 PM

Certain Launches EventStream, a Comprehensive Event App Suite for Marketing Automation Solutions

SAN FRANCISCO — In support of its recent Event Automation repositioning, Certain Inc, the leader in enterprise event solutions, announced today the launch of EventStream™, a revolutionary collection of apps that enable marketers to run all event-related… Read More
Veeqo and Skippr

Instagram Marketing Webinar With Veeqo and Skippr

Want to increase traffic and sales to your e-commerce site using Instagram? If so, join Veeqo and Skippr’s Webinar this Friday as they discuss everything you need to know about Instagram Marketing. Instagram is massively underutilized by retailers and… Read More

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