Site   Web

FEATURED ARTICLE — October 28th, 2020

Top Ways in Which Chatbots Benefit Your Business

Time is money in business, and chatbots can save an organization ample time by automating various operations, like customer service and marketing, to optimize costs while also improving the customer experience. Besides taking up repetitive tasks and reducing the burden on your existing staff, chatbots kill customers’ wait time, enhancing their overall impression of your business.

According to IBM’s study, businesses can save up to 30% on their customer support costs by integrating a chatbot in their frontline staff. 

Besides customer support, chatbots also double up as sales and marketing tools. Even data suggests that modern users are open to purchasing from a chatbot.

Millennials, who form the largest percentage of users for many companies, are twice as likely to use a chatbot that assures a personalized shopping experience. The benefits of chatbots are also not limited to any industry. According to Chatbots Life, the top five sectors that have benefitted from the incorporation of chatbots are real estate (28%), travel (16%), education (14%), healthcare (10%), and finance (5%).

Image Source

As you can see, chatbots can revolutionize your business’s core aspects with substantial benefits, both in terms of revenue and customer experience. Here are some key benefits of using chatbots in your business that you shouldn’t miss out on:

Chatbots Help in Reducing Operational Costs

A bot launched by JP Morgan Chase & Co can analyze complex legal contracts at a much faster rate than humans. This bot named COIN can complete several labor-intensive tasks in a few seconds, which otherwise used to take lawyers over 360,000 hours a year to complete. Shocking, isn’t it? Well, this is just one example of what chatbots can achieve... Read More

Recent Articles

Building Links for Local Businesses: A Quick Local SEO Guide

If your business isn’t online, it’s as good as invisible. Over 4.54 billion people around the world are online. That’s almost 60 percent of the whole population. Usage is even more apparent in developed countries like the US, with over 87 percent… Read More
Women empowerment

How to Start a Company in the Virtual Workplace

The current pandemic forced many companies to move their operations online and send their employees to work from home.  But even before that happened, an increasing number of entrepreneurs decided to start their companies in the virtual workspace.  The… Read More


Finding Help for your Small Business

“Time is more valuable than money. You can get more money, but you cannot get more time.” – Jim Rohn A hard lesson learned for many solopreneurs or start-up owners is trying to… Read More


Should Your Self-Publish or Go the Traditional Route? Some Factors Worth Considering

Publishing a book is no walk in the park, even for established writers. It’s a lengthy and overwhelming process that may take months or years to complete. Many authors face a tough… Read More


How Can Sociotraffic Help You Become a Social Media Influencer?

Gone are the days when we would have to leave our home to talk to the people or physically reach the places to earn money. But now, we have many options like communication devices and social… Read More

5 Smart Engagement Strategies for the Second Half of 2020

While we’re long past the outset of the COVID-19 pandemic, the work-from-home (WFH) era isn’t going anywhere anytime soon. And with in-person interactions limited by distance, people are spending more and more time online. As we continue to hunker… Read More

SEO Consultant: The Complete Guide to Hiring a Consultant

If search engines such as Google and Yahoo don’t display your website on the first page, your potential customers won’t know you exist. Better search engine visibility means better brand awareness and higher profits. It increases visits to your website… Read More

Why WordPress is the Best CMS to Start Your Podcast

Podcasts are all the rage in this era. In fact, a study published by FastCompany states that there are over 525,000 active shows and over 18.5 million episodes available today. Hence, a lot of companies are starting business podcasts to leverage their… Read More

Why You Need Concept Maps to Make Better Business Decisions

Increasingly teams are required to become more and more cross functional. The success of your business depends on the ability to stay nimble and adapt on the fly which means the number of decisions entrepreneurs make have increased and the margin for… Read More

Recent Infographics