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By Nicole Beckett in Featured

spn_exclusiveDon’t let the $2 offers fool you – buying SEO content is a big deal, and it’s not something you can cut corners with. After all, on the world wide web, your content is the only way that people can find out more about you. Whether you want to build up your reputation, get people to sign up for your email list, or sell your product, you’re going to need SEO content to do it.

And it has to be good.

Thanks to the Panda updates, Google is taking a harder stance on content now than it ever has before. But even setting Google aside, people aren’t going to take you seriously if you can’t even string a coherent sentence together. After all, people look for all kinds of reasons to avoid spending their hard-earned money. Mix up “to” and “too”, and you’ve just given them the excuse they need NOT to buy from you.

Because SEO content is so important to succeeding out on the world wide web, you may be looking to outsource your writing. Maybe you’re not a very good writer. Maybe you just don’t like to write very much. Maybe you have a million other things to do, and you don’t have time to stare at a blank Word document.

Whatever the reason, paying a professional to handle your SEO content writing duties can be a very good thing for your business. It can also be a very bad thing.

Hire the wrong content writing service, and you’re stuck with content that doesn’t get results. Or worse, content that makes you and your business look bad.

By Enzo F. Cesario in Featured

articlewriting 2Let us suppose for a moment that you have made the decision to hire a permanent, in-house writing team as opposed to seeking out writers on a more per-contract basis. The advantages of this decision are numerous, of course — for one, you get to grow a team with a focus on your business so they grow more and more aware of it as time goes on, benefiting from long-term exposure to what you have them writing about.

However, now that you’ve got them, what’s the best way to maximize their creativity? Having a dedicated writing staff is a fine thing, to be sure — but in order to get the most out of the investment, you need them to produce solid, creative and reliable content. It doesn’t matter if they produce entire reams of articles if the material produced isn’t worth reading.

This is something broadly known as a meta-concern. Meta means “alongside” or even “outside.” A meta-concern is a matter that isn’t immediately related to your primary purpose, but can have significant implications all the same. Time spent helping your writers be creative is time you aren’t spending on direct branding efforts. However, it can pay off in solid support and respect for your brand in the long term. To that end, have a look at a handful of techniques that have been demonstrated to help spur productivity and creativity in your writers.

By Paul Neeley in Featured

articlewriting 2When you are writing an article the reader should find it informative. If you are writing about the pros and cons of something then the reader should be able to identify with what you are saying. You need to come up with a solution to a given problem in the article. With this in mind, article writing can be easier than many of us think.

Here Are 5 Simple Tips On Writing Great Articles:

1. If the title of the article is ambiguous it should be simplified to make it more effective. The readers should find your writings both interesting and informative. You should know your target audience, before you start writing articles. This will help you write better. Make sure that your title is catchy. You will be up against thousands of articles so you want to be able to stand out from the crowd.

2. The success or failure of an article marketing campaign may rest on its use of keywords. They must be strategically placed. They should appear at least once in the title, opening and closing paragraphs. They should also appear in the middle. The rest should be sprinkled throughout the remainder of the piece. Keyword density should be about one to three percent.

3. Use conversational tone. Don’t even think about making your articles sound like novels or encyclopedia. To avoid alienating your readers, write as if you’re personally talking to them. Use first person pronouns when addressing them. Ask questions from time to time and find effective ways to engage them all the way.

4. Keep it short and scannable. As you might already know, online users are usually pressed for time. You can make your articles more attractive for these people if you make them relatively short and easy to skim through. Make sure that you will not use more than 500 words especially if you’re discussing very specific topics. Then, use subheadings, short paragraphs, and bullets lists as much as possible.

5. Use good grammar and proper spelling. This should go without saying. Yet some article writers/publishers seem to have a poor grasp on grammar and spelling. Even if your grammar and spelling are stellar, you should always run your articles through a spell/grammar check. This can help catch mistakes you might miss.

Writing a POWERFUL Resource Box

Never underestimate the power of the resource box. It may be small in size but they will provide a significant aid in driving traffic to your site. A boring resource box will never get the job done. Be fun and creative but at the same time show that you have a great deal to offer.

While the resource box encompasses only a small space, providing the right keywords and content will provide more prodding for the reader to go to your site. You do not need to give away everything in your article, but instead make your readers crave for more information. This will guide them to visit your website to get more details. You only get one chance to wow them and many other chances to repulse them.

Remembering these tips when you embark on creating an article marketing campaign will greatly increase your chances of success. Not only will it be great for business, you’ll undoubtedly come away with a tremendous sense of personal satisfaction.

Final Thoughts

What Article Marketing Lab taught me was how to write articles for certain products and how to use those articles to drive traffic to a simple landing page. The key to writing articles is target specific people looking for more information on my chosen topic and the landing page is there to deliver what my article readers are looking for. Pretty simple really once you know how.

I have been part of the buy everything going crowd and I have learned through this course that there is a way to succeed, there is a way forward and that is to stick to something that works. I have a lot to thank Team AML for opening my eyes to something that I know I can succeed in.

Paul is using Article Marketing Lab to get his articles ranked higher in search engines, and you can too. Click Here to discover this Online Formula To Make Money right away!

By Jamie Lyons in Featured

Search Engine Optimization is a science which is perpetually in flux. With each new day come fresh announcements which claim to revolutionize not just the industry but also the internet at large. Alongside these announcements are an almost limitless stream of blogs and articles written by self-labeled ‘SEO Experts’ which purport to provide guidance as to the definitive strategy to put your website at the top of search results. Opinions differ greatly as to the importance of various on-page factors, the worth of links from directories and all manner of other factors, whether minor or major. The one thing which is consistent throughout all of these competing claims and assertions is that they should not be the basis of a complete overhaul of your existing SEO strategy. Not only is Search Engine Optimization a highly competitive arena but also one in which nothing can be known for sure: in fact there are so many variables that it is nigh on impossible to ascertain for sure why a website is or isn’t ranking as well as it apparently should.

Rather than claim that I have it from an informed source that Google’s search algorithm contains a specific command or that I can obtain your website as many back links as there are stars in the sky: I purely wish to share one idea, and it is by no means a new or original concept, just something which I fear many people have neglected in order to pursue quick fixes or forum derived trends. That one idea is that you spend some time on your website content. By this I don’t mean contact an overseas organization who will string together reams of text for next to nothing, nor am I referring to the practice of syndicating the work of others blindly. Using a word or page count as your only measurement of quality will count for nothing: in the long term, the short term, or any other time constraint you wish to consider.

Spending time on your website content will not only mean that your website is more likely to be visible in the results pages of searches for relevant long tail phrases (which as we know account for more than 70% of all searches made through Google), but actually makes your website itself considerably ‘better’. By ‘better’ I mean that people will be glad to have found it, visitors are more likely to pay attention to your message, and a prospective customer is considerably more inclined to make the transition to satisfied customer. In short, your website content is key in terms of getting people to your website, engaging them and converting them. Great content can serve the role of ‘link bait’ and engage people to the extent that they link to it, it can be published as an article or blog to elicit interest from 3rd party publishers, it can be used to generate traffic through social media sources and can persuade the undecided potential product purchaser of your credibility and service.

Personally I can think of no other factor which has anywhere near the same impact on the success of a website than its content. Best of all: it’s been that way for years and won’t be rendered pointless by the ‘next Google update’.

Written by Jamie Lyons- SEO Manchester in association with OfficeYoo Office Supplies

By B Hopkins in Featured

Content is king on the Internet today and there can be much more to it than just throwing up a bunch of articles on your web site and hoping that you receive a ton of traffic from the search engines. The purpose of taking all of that time to create a content web site in the first place is to create a site that is an authority site in whatever specific niche that you have the most interest.

When your site becomes an authority site in your niche, your traffic will increase automatically. For one thing, people will automatically link to your website as a reference site. In order for this to happen, your web site can’t be created from spammy “software spun” articles stuffed with keywords. No one will link to those kinds of sites other than to tell people to avoid them. The content on your site must

  1. provide value,
  2. should solve a problem,
  3. should answer a question,
  4. should be a one-stop resource for general information in the niche of your choice.
  5. should be trustworthy

Even before your web site has become established as an authority site, you can begin making money with your web site. You can earn revenue with a number of different revenue streams that are available. You can earn revenue with adsense, by promoting affiliate products, selling ad space on your website, selling your own products and services, or using your site to generate leads to sell to other business in your niche. Each method has a different strategy, but you can use multiple strategies on your website to maximize the traffic you get to your website.

The easiest thing to do first on your website, is to place adsense and text link ads on your content pages. You can begin making some immediate income using this method, however unless you are receiving a minimum of 200-300 unique visitors a day, don’t expect to be able to earn a life-status changing amount of money with adsense. In the beginning, you could make enough to probably pay for your hosting and paying for someone to write articles for you. The same goes for the text link ads. One of the text link ad programs that are available is Kontera, and now Amazon has a text link ad program.

The next step would be to pick a well paying affiliate program and promote that on your website. You can easily do this by writing an article related to the affiliate program and placing your affiliate link in the article. A good place to start for most beginners is Clickbank. There is an information product in just about every niche that you could promote in Clickbank. Another thing you can do to promote your affiliate product is to write a review about the affiliate product you are promoting. Make it a genuine review, so it should be a product you have used before and have had a good experience with it. If your visitors feel as if you are gaming them through great reviews of crappy products, then you won’t build up an authority site. Another feature of authority sites is that they have integrity to them. People trust authority sites, so your site should be trustworthy.

These steps are a good place to start. Once you have implemented these methods to where you are making a good monthly income, you will want to begin to explore other areas of generating income with your authority web site such as lead generation, and selling your own products/services.

B. Hopkins has been written many articles about the Internet and provides Internet Business Strategies to businesses. Get a good review on a top notch service that shows you how to create an authority site from scratch. Get more info on how to make money with your articles with this article marketing resource.

By B Hopkins in Featured

This article is for Internet Marketers who want to experience the maximum benefits of using an article directory submission service. These authors have already gone through the exercise of realizing that in the long run (and short run) article submission services save them money by allowing them to make the best use of their time and not leave money on the table because they aren’t reaching their audience. So now that you are one of those Internet Marketers who want to use an article submission service, how do you get the most out of it?

First, understand what an article submission service cannot do for you; create quality content. If you are making the investment in publishing your articles on the Internet, you want to make the investment to put out quality articles. I can’t tell you how often I have come across articles that were so crappy that I didn’t have any interest in doing anything further with the author of that article. It feels as if they don’t care about their target audience, and are just putting something out there that gets them traffic and link juice. What these authors are missing out on is everything they put out, brands their reputation. The question is; what kind of brand do you want to build for yourself? The article submission service speeds up the branding process, which leaves much less room for error. If you want to have interested visitors coming to your website, then you need to distribute quality articles. Quality articles also build trust in who you are and what kind of integrity you have. If you don’t feel you can write a high quality article about the subject you are interested in, then hire someone. Mass produced crap never wins out on thoughtfully produced quality in the long run.

The next thing is that you should know where your articles are going. Most article submission services allow you to categorize your article so that your article is submitted to any niche related directories on the web. You don’t want a large number of your articles submitted to unrelated directories, because you’ll build up bad karma with the directory owner. Your article submission service should be able to send your articles to different directories depending on the subject matter of the article.

Take advantage of all of the fields that your article submission service gives you when you submit your article to their service. Fill everything out because these fields represent another way that you can get found. If they offer fields for tags, or keywords, fill those in with as much information as the submission service will let you put in without spamming them. Also, if they allow you to put in a summary, fill that in as well using your favorite keywords. You also want to fill in your URL, resource box… everything. Take the care to submit your article to the submission service because you will save time on the back end, so you might as well not cheat yourself out of visitors.

These are just some of the things that you can do to make the most out of your article submission service. Following these tips will increase your chances of driving quality traffic to your website, and building up your brand on the Internet. When you use these tips and include knowing how to write a powerful article, you have a powerful building block for long-term success on the Internet.

B Hopkins – You can save time and money by using effective article submission services. Get reviews on which article submission services would work for you. Get answers to your article writing and marketing questions.

By Lindsay Glass in Featured

People always ask me how the syndication of press releases and book-marking your blog in many of the social book-marking sites can possibly generate traffic for your site.

The other day I submitted a press release to thousands of online sources for a client. As part of my regular routine, I then put the release up on their web site. Not 20 minutes later they had a new comment on that press release:

“I found your site on Technorati and read a few of your other posts. Keep up the good work. I just added your RSS feed to my Google News Reader. I’m looking forward to reading more from you.” So do these strategies work? You bet they do! Below are a few link-building strategies for you to use in your own business to help generate traffic for your site.

1. Social Book-Marking Sites

Social Media book-marking is the strategy used in the story above. It’s also usually the quickest way to get your content read. Use social book-marking sites like Digg, Delicious, Reddit and Technorati to bookmark your own blogs. Make sure to write an attention grabbing headline and use appropriate keywords so that people searching for your particular topic and/ or product will be able to find you. As the story above shows, this is a simple way to create a loyal fan base.

2. Comment on Other Blogs in Your Industry

Find relevant successful blogs in your particular niche that you can comment on. If you find a blog that already has a loyal fan base, become a part of their community and you can tap into that fan base. Start leaving comments on the blogs with a link back to your web site (or blog). Engaging with these relevant blogs is a great way to get noticed. It can also lead to valuable links back to your site. Just like with any other conversation, join in and share your opinion; however, make sure you present both you and your company in the best light possible by leaving relevant comments that will actually help others in your niche.

3. Article Syndication Sites

Start writing relevant articles about your niche and syndicate them. There a ton of these article syndication sites out there, some that we use and suggest are http://www.ezinearticles.com, http://www.articlemarketer.com, http://submityourarticle.com, http://www.articlebase.com.

Each of these sites allow you to have a byline at the bottom of your article so if someone reads your article and likes what they see they can visit your site for more information.

Submitting your article to these types of sites does several things. One benefit is that it allows you to get your information out there (through RSS feeds) on thousands of web sites and can lead to your content being referenced in other posts and articles. Also, make sure to always include your web address in your author byline because each time your article is picked up on a site, it provides a link back to your site, thus generating highly targeted traffic to your web site and also raising your search engine rankings through your increased number of link-backs.

Another simple hint: In your byline give the reader a reason to visit your web site. For example, “Want to find more insider secrets to successfully grow your business and increase profits? Check out www.yourwebsitehere.com for a free copy of Top 10 secrets to gaining ridiculous income in 6 months.” (Not to mention if they go and sign-up, then they’re on your mailing list!)

Conclusion:

Remember, if you don’t take the time to tell people about you and your business then no one will ever know what they’re missing!

Known as the “Online Celebrity Producer,” Lindsay Glass helps her clients tell their stories in the online world. Lindsay began freelance writing in 2000 and soon after launched her own PR firm that thrived by offering an in-your-face “Guaranteed PR” that was one of the first of its type in the nation. She is now a founding partiner of DNG Media Group, LLC. For more information, please visit http://www.dngmediagroup.com

By Kim Roach in Featured

Free press is one of the best ways to spread the word about your website, your product, and your brand. However, most people don’t know where to start. Fortunately, it’s really not as hard as you might think.

There are thousands of articles being published every single day on blogs, newspapers, and magazines. Bloggers, writers, and journalists have pages to fill and all of them are actively looking for interesting topics to write about.

Many people forget that PR is about public relations. It’s not just about writing a press release. It’s about getting to know the journalists. Find out what kind of stories they’re working on and see what you can do to help them. PR is really about listening and engaging key influencer’s.

You need to connect. Connect with journalists who are writing about stories in your industry. Send them a quick note to tell them what you like about their writing. Provide them with story ideas within your industry. Provide them with value and they will have open ears whenever you want to pitch your own story.

But remember, a journalist is extremely busy. You must respect their time. Keep everything short and sweet. Get to the point quickly and concisely.

Most journalists can be easily contacted through email, which can be found on their website, in their byline, or within the publication they write for. However, many writers and journalists can also be found on a number of different social media networks, including Facebook, Twitter, and LinkedIn. These social media platforms are another great way to connect with bloggers and mainstream media journalists.

However, what if you could get reporters and writers for major publications like the New York Times, USA Today, and the Wall Street Journal to actually come to you for their information for articles?

This is exactly what you’ll get with PR Leads, a service which connects experts with reporters. At $99 per month, this is one of the best publicity bargains around without actually hiring a full time PR agency.

This is one of the easiest ways to get your name in print. PR Leads connects you with journalists in your area of expertise. They put you in direct contact with reporters who are actively looking for quotes. In fact, you’ll get 3-5 emails per day sent directly to your inbox.

However, if $99 is a bit too high for you, there’s also a free service called Help a Reporter Out that offers a similar service. It’s run by a New York PR guy named Peter Shankman.

Much like PR leads, they connect you with PR people and journalists who are looking for sources.

Each day, they will send your up to 3 emails containing anywhere from 2-10 quiries per email. You can then respond to any queries that are targeted within your niche.

This free service actually started out as a group on Facebook called “If I can help a reporter out, I will.” However, it got so big that Peter decided to start sending the enquires by email. They now have over 3,000 10,000 members getting free PR leads.

You can sign up now at http://www.helpareporter.com/

Have you ever wanted to be a featured guest on National Television?

If you’re looking to get on national TV shows, there’s a specialized directory that will provide you with all the contact info you’ll need to apear on top TV shows, including Oprah, the Today Show, CNN Fox News, CNBC, Nightline, Bloomberg TV, and many more.

This incredible service is known as the “Harrison’s Guide” and will give you 927 key contacts for 259 top national TV and cable shows that interview guests.

You’ll find out exactly who to contact at each show and what to say to get them to put you on the air.

Find out more at http://www.freepublicity.com/getontoptv/

Participation is the key to good press. Get to know the influencers. But most importantly, get to know your readers. In today’s world of social media, word of mouth can spread faster than ever. Everyone is now a content creator, a blogger, a social bookmarker, and an evangelist. These are the people you want to connect with.

People used to say that you had to get out there and knock on doors, but today you need to leave blog comments, interact on social networks, and above all: provide value. Contribute to the conversation.

Social networks such as Facebook, Twitter, Pownce, FriendFeed, StumbleUpon, Digg, Delicious, Ning, Google Groups, and many others can bring massive amounts of traffic, links, and attention.
However, many people miss out on one of the biggest benefits of social media…

Feedback.

Your customers are having conversations at this very moment in forums, social networks, blogs, and other media outlets. Connect with them and you’ll be amazed at the amount of valuable feedback you’ll get back.

This feedback can then be used to improve your products, your content, and your customer experience.
Building good PR is a process of building relationships with key influencers, building relationships with your community of readers and customers, and most importantly: creating insanely valuable content.

Kim Roach – By being remarkable, you’ll naturally be noticed by bloggers, reporters, journalists, and talk show hosts. Build a business that’s worth talking about and people will start talking.

Grab Front Page Rankings in 24 hours – Free Google Domination Videos show you how…

http://www.buzzblogger.com/traffic/

By B Hopkins in Featured

The benefit of writing an article is to create an interest in your product or service. This form of article marketing is best when your article is in as many places on the Internet as possible, and that usually includes article directories or published in other people’s newsletters. In order for your article to appear in these places, your article must pass certain requirements these directories and e-zines set.

Most, if not all, article directories and newsletter publishers will not accept glorified sales letters as submissions and they may or may not tell you if your article has been rejected. Many article directories will have submission requirements that don’t allow links in the article body, don’t allow you to promote your product or service directly in the article, don’t accept press releases, or don’t allow affiliate links in the resource box.

With all of these submission guidelines, how does one bring attention to their product, service or website? The answer lies in thoughtful article planning. The first step is to create a title that gets people interested in reading the rest of the article. If possible, your title should include a point that showcases your product or service.

The next step is to write a first paragraph that excites the reader while the rest of the article carries them through to the resource box. The rest of the article should get them very interested in, and wanting more of what your article was about.

The last step is guiding the reader to quench their interest. This is done through a call to action in your resource box. Usually this call to action is to have them go to your website to get more information, or to find the complete answer to the question that was answered in the article.

You as the author will need to write an enticing article that promotes your product or service and still stays within the submission terms of most article directories. The best, and easiest way to do this is to answer a question or solve a problem that is common in your area of expertise. You would need to pick a question or solve a problem that really showcases your knowledge, or product in an indirect way. If you focus on a question or problem that specifically relates to your product or service, you can write the article based indirectly on what your product or service can do. This is done by providing the solution to a common problem, or answering a popular question, and then leaving the reader hanging in your concluding paragraph. You would then use your resource box as the follow-up to the last paragraph. It is in your resource box that you would provide the reader with where they can receive more of the solution to their problem. It is important that you send them to a website that is related to the article, and not use the links in your resource box for some random link popularity scheme.

It is relatively easy to write articles that promote your product and service and still keep within the submission terms of the article directories and newsletter publishers. When you learn how to write powerful titles, enticing article bodies, and powerful call-to-action resource boxes, you will have a continuous traffic machine. If you don’t feel you do that now, your next step should be to beef up your article title writing skills and your resource box calls to action.

B Hopkins – Do you want to know how to write articles that pack a punch and give you more exposure to your product or service? Learn how to do article internet marketing the successful way. Learn how to monetize your articles for residual profits see:

By Mike Muir in Featured

We’ve discussed some of the very sound reasons why you should learn to write articles, in order to grow your online business into one of the top home businesses. It’s been established that this is an extremely effective means of drawing traffic to your website, and you’ll be surprised how easily the words will flow, once you get rolling.

Firstly, format your articles to comply with the standards required by the Directories:

  1. Use a very simple, plain font, such as Arial and use about size 12. The editors will not be impressed by a fancy font, which may interfere with the conversion into a text format.
  2. Format your lines to about 50 characters per line, including spaces. This fits the most common line sizes used by the Article Directories.
  3. Plan your article to be between about 450 and 600 words long. Remember that your readers are looking for clear, concise information. Anything too long may discourage them from reading the whole article, yet it must be long enough to cover your subject matter.
  4. Use simple, plain language that’s easy to read and to understand. You’ll not win any points for flowery language, and complicated sentence structures. As a golden rule, keep paragraphs quite short; no more than about three sentences.
  5. If you use numbers or bullet points for a list of items, separate items by using line spaces, as has been done in this article. This is to handle the auto-format function used by some directories. The auto-format box should then be un-checked.

A suggested plan is to jot down a brief framework for your article, starting with a title which clearly covers your subject matter. Remember that your potential readers are looking for useful information about something, so your title should be clear, eye-catching and should aptly summarize the content. They’ll ask themselves,”Do I want to read this?” The answer is more likely to be affirmative if the title is eye-catching, and if it implies that the content will be useful to the reader.

You’ll need to start off with an introductory paragraph, which briefly indicates the subject matter or content of your article. The introduction can also be used where there’s a need for a brief summary of the article, as required by some directories.

Proofread your article several times before submission, checking especially for spelling and grammatical errors. You have the assistance of the spell-check and word count to assist you through the process .You’ll not have your article published if it’s littered with spelling errors and poor grammar or punctuation.

Your final paragraph should be some form of conclusion, and may include a final point of information or advice.

In conclusion, proofread once more! You’ll want to be recognized for the quality of your articles, and become known by the directories. This won’t happen if components of your work are sub-standard, or if your articles don’t adhere to the standards laid down by the main directories.

I trust that this information will be useful to you in starting off in this all-important aspect of promoting your business.

About the Author: Mike Muir has personally been through these experiences and has invested both time and money in selecting those options which are most effective for getting a new online business on track. He is happy to share these with you. Please visit his site at: http://www.mikeshomebiz.com for information about online business opportunities and visit his blog at: http://www.mikeshomebiz.com/blog for more articles.

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