The basic principles of SEO are rather simple. You need to create content that people would find interesting or useful and aligns with a relevant keyword. Once...
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Expanding your company’s digital presence requires a firm understanding of search engine optimization (SEO), but this area of digital marketing is a game where...
Have you optimized your LinkedIn profile yet? If you haven’t, perhaps now is the best time to start. Over 90% of recruiters are active on LinkedIn. What this...
I started my marketing career in small companies. Then I went on to work for even smaller, bootstrapped startups. The marketing budgets of all these companies...
Content marketing isn’t something you can afford to ignore. If you want to put your lead generation and conversion on auto-pilot without spending a fortune on...
As more and more webmasters and entrepreneurs are starting to understand what it takes to succeed in today’s marketplace, online marketing competition...
The biggest problem with podcasts is ensuring their discoverability in search results; but that will no longer be an issue thanks to the new Google Podcast app...
Organic traffic remains one of the most dependable ways to build a sustainable business. Once your website establishes credibility, Google keeps sending repeat...
Traditionally a blogging platform, WordPress is now highly popular for all types of sites, from portfolio showcases to B2B lead capture to ecommerce sales. ...
Web design and mobile design share many qualities that can be applied to one another. The general theme and branding can usually be sustained as well as the...