Picture this: James is at his desk, preparing for his next meeting with the marketing department. These days, his department consists more of digital marketers...
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Dynamic content is defined as any digital content or other online content that changes over time-based on data types. It can change due to user behaviour or...
It is commonly anticipated that AI would significantly alter the business world in the upcoming fewyears. McKinsey’s research reveals that sales and...
Email marketing is a classic yet profitable way to reach out to target customers. You can’t ignore the fact that email has an impressive ROI. In fact, for...
If you are new to the idea of blockchain and do not have any idea about what it is, we are here to help. By definition, blockchain is a decentralized, public...
Social media marketing is the process of developing content for social media platforms to promote your products or services, build community with your target...
Nowadays, potential customers are more likely to watch a short video about your company than read another long-winded article about your latest product...
With the help of the marketing cloud and business automation, businesses can cut the cost of marketing distribution content. As digital media, these materials...
At the time of writing, the consensus among economists is that there will be a recession some time in 2023. It’s impossible to know exactly when it will start...
Agency life. It’s something I’ve been immersed in for more than 25 years. I’ve experienced a variety of ups and downs, including the rise of the internet...